AI Video Generation API Pricing: Veo 3.1, Kling 3.0, Seedance, Runway
A maintained per-second price table across every major model, updated monthly.
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What does AI video and image actually cost, and what's a sensible starter stack on a founder budget?
Rough 2026 numbers: $0.10-0.75 per generated second via APIs, or $10-90 a month for app subscriptions, so a 30-second AI spot costs $2-12 in raw generation, but budget for many discarded takes (the Kalshi ad burned 300-400 generations to get 15 usable clips). A workable starter stack is one generator (Flow/Veo or Sora), one avatar and voice pair (HeyGen plus ElevenLabs), and one editor (CapCut or Descript), all in for under $150 a month. Price per clip is a distraction; iteration volume is the real budget line.
Go deeper
13 resources.
Runway pricing
See exactly what $12 vs $76 a month buys in credits before committing.
Open runwayml.com →AI Video Generator Pricing: What 10 Tools Actually Cost (And What You Get)
Translates opaque credit systems into clips-per-month you can budget against.
Open magichour.ai →AI Video API Pricing: Seedance vs Sora vs Kling vs Veo
The API-cost view for founders generating video inside their own product.
Open devtk.ai →AI Video Pricing Explained: APIs vs Subscriptions
The one decision that swings your bill 10x: subscription seats vs metered API.
Open rangy.ai →How Much Does an AI Video Generator Cost? (Complete Pricing Guide)
Free-tier to $200-a-month tiers mapped against actual output volume.
Open blog.laozhang.ai →Veo 3.1 vs Kling 3.0 vs Sora 2: AI video API pricing
Cross-checks the per-second economics of the three models founders shortlist.
Open modelslab.com →Kieran Flanagan's Substack (AI Video Ad Stack guide + prompts)
A named stack, Veo 3.1, Nano Banana, ElevenLabs, Figma, CapCut, with the prompts included.
Open kieranflanagan.io →How to Make the Most Realistic AI Videos (Step-by-Step Tutorial)
The audio companion to the stack guide: what each tool in the chain is for.
Listen on Spotify open.spotify.com →AI-Generated Ad Created with Veo 3 Airs During NBA Finals, Slashing Costs by 95%
The real cost anatomy of a broadcast-quality AI ad, including the wasted generations.
Open marktechpost.com →AI ads hit primetime with Kalshi's Veo 3 commercial
Concise cost-and-workflow summary you can forward to a cofounder.
Open therundown.ai →AI Ad Creation vs Traditional Production: Cost & ROI Comparison
The rupee version: lakhs-per-month production budgets cut to a third with AI-assisted flow.
Open atomcomm.in →How Much AI Video Generators Cost: Top 15 Tools' Pricing Compared
Wide 15-tool sweep for sanity-checking any single vendor's pricing claims.
Open imagine.art →More in Video, Image & Audio
- How are founders making product demos, ads, and social video with AI (Veo, Sora, Runway, HeyGen, ElevenLabs)? 18 →
- Why can a solo founder now do what needed an agency? 17 →
- What's the realistic quality bar, what works and what still looks fake? 18 →
- Which AI video tool should I actually use, and for what job? 17 →
- How are founders using AI avatars and UGC-style actors instead of hiring creators? 19 →
- How are founders using AI voice, music, and audio (ElevenLabs, Suno, NotebookLM)? 17 →
- How do founders create product images, brand visuals, and logos with AI? 17 →
- How do you write prompts that actually get usable AI video and images? 16 →
- How do you keep characters and brand look consistent across AI-generated scenes and assets? 16 →
- How do founders dub and localize video into Indian and global languages with AI? 14 →
- How do founders turn one long recording into weeks of short clips? 14 →
- What are the legal, copyright, and disclosure rules for AI-generated marketing content? 18 →
- Do AI-made ads actually perform, or is it hype? 14 →
Also in Starting Up
The same ground, over in Brand, web & content, our Starting Up track.
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