Money, Pricing & Model
Business models explained
How the money actually flows.
How do I make money from a free product or freemium model?
Freemium only works if free users become a growth engine and a clear slice of them hit a wall they'll pay to remove. Give away what's cheap to serv...
How does a marketplace actually make money and solve the chicken-and-egg problem?
Marketplaces earn a take rate (a % of each transaction), so your revenue is GMV times take rate, get both wrong and you have nothing. Solve the col...
How does Zerodha make money without charging brokerage on delivery trades?
Zerodha runs a low-margin, high-volume model: free equity delivery, a flat ₹20 per intraday/F&O order, plus float income and account fees. The less...