Build the product
Shipping, iterating & roadmap
Ship weekly, learn constantly, prioritise ruthlessly.
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How do I run a weekly ship cadence when I am non-technical and depend on a dev agency or freelancers?
Weekly shipping is possible without your own engineers, but only if you shrink the unit of work to something a freelancer can finish and deploy in ...
Every user interview gives me a different feature request. How do I turn messy feedback into a real prioritisation decision?
Raw feature requests are the worst input to a roadmap because users describe solutions, not problems. As a starting point: for every request, dig o...
How do I set a roadmap when half my revenue comes from one big customer who keeps asking for custom features?
One big customer steering your roadmap is how a product startup slowly turns into a services shop for that one account. As a starting point: say ye...
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