Build the product
Shipping, iterating & roadmap
Ship weekly, learn constantly, prioritise ruthlessly.
Showing 10 of 18 questions. Clear filters
How do I decide what to build next?
Prioritize outcomes, not output, and use a simple scoring frame like RICE, Reach x Impact x Confidence, divided by Effort, to compare ideas honestl...
How do I build a roadmap without over-planning?
Work in short fixed cycles with variable scope, Basecamp's Shape Up runs on six-week bets, not a rigid multi-quarter Gantt chart. Make a few bets y...
How do I keep talking to users while I'm heads-down building?
Make discovery continuous, not a one-time phase: interview a customer or two every single week, even in a build sprint. Teresa Torres's opportunity...
How do product teams keep a consistent shipping rhythm as they grow?
Separate your planning cadence from your execution cadence and lean on async updates instead of endless meetings. A predictable operating rhythm, w...
How do I say no to feature requests without losing customers?
Anchor every 'no' to the outcome you're chasing and the customers you're building for, most requests are solutions in disguise, so dig for the unde...
Every user interview gives me a different feature request. How do I turn messy feedback into a real prioritisation decision?
Raw feature requests are the worst input to a roadmap because users describe solutions, not problems. As a starting point: for every request, dig o...
What is a sane way to prioritise between fixing bugs, paying customer promises, and building the exciting new thing?
Founders default to the exciting new thing and let bugs and promises rot, which quietly churns the customers you already have. As a starting point:...
When is it right to stop iterating on a feature and just kill it?
Founders keep polishing losing features because killing something feels like admitting failure, but a dead feature is a tax on every future change....
How do I set a roadmap when half my revenue comes from one big customer who keeps asking for custom features?
One big customer steering your roadmap is how a product startup slowly turns into a services shop for that one account. As a starting point: say ye...
How should our shipping process change once we hire our first engineer and it is no longer just me pushing to production?
The first hire is where 'push to prod whenever' has to become a light process, but founders overcorrect into heavy ceremony that kills the speed th...
eChai Partner Brands
The partnership →