Explore · The library

Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. A Startup School talk with a YC partner and Triplebyte's co-founder on finding and hiring key engineers from scratch.... Y Combinator Startup Library Video · Around 45 minutes · Starting Up Building an engineering team Harj Taggar and Ammon Bartram In 2 answers
  2. Video · ~24 min · Starting Up Usability Test Demo by Steve Krug Steve Krug In 2 answers
  3. Video · Starting Up How to Set KPIs and Goals Adora Cheung In 2 answers
  4. Video · 10 min · Starting Up Build product. Talk to users. Michael Seibel In 2 answers
  5. YC founders talk candidly about disagreements that felt existential and how they worked through them. It normalizes that a hard... Y Combinator Library Video · ~30 min · Starting Up How To Navigate Co-Founder Disputes Y Combinator In 2 answers
  6. A tarpit idea is one that looks easy and gets praise from everyone, yet has quietly killed hundreds of founders who tried it.... Y Combinator Library Video · ~20 min · Starting Up Tarpit Ideas: The Sequel Dalton Caldwell and Michael Seibel In 2 answers
  7. The same argument as the essay, but spoken, if you would rather watch than read. Dixon walks through real markets that looked... Andreessen Horowitz Video · 4 min · Starting Up Why the Next Big Thing Will Look Like a Toy Chris Dixon In 2 answers
  8. Video · ~30 min · Starting Up How To Perfectly Pitch Your Seed Stage Startup Michael Seibel, Y Combinator In 2 answers
  9. Video · ~30 minutes · Starting Up Nandan Nilekani on India's Digital Public Infrastructure Nandan Nilekani In 2 answers
  10. Video · 60 min · Starting Up Intro to Large Language Models (1 hour talk) Andrej Karpathy In 2 answers
  11. Video · 12 min · Starting Up Superhuman's waitlist wasn't about FOMO Rahul Vohra In 2 answers
  12. Video · ~75 min · Starting Up Founder-Led Sales, with Pete Kazanjy Pete Kazanjy, hosted by Lenny Rachitsky In 2 answers
  13. Video · Starting Up How to Validate an App Idea in 2026 (Customer Interviews, Landing Pages & Reddit) Varun Mayya In 2 answers
  14. A short, plain spoken walkthrough of the same mistakes in action, useful if watching an example lands faster for you than... Nielsen Norman Group Video · 6 minutes · Starting Up Five User Interview Mistakes to Avoid (in 5 Minutes) Therese Fessenden In 2 answers
  15. Video · Starting Up How to nail your product positioning April Dunford In 2 answers
  16. Indian business case studies explained on YouTube: how companies make money, why some fail, and what policy changes mean for... youtube.com Video · YouTube channel · Starting Up Think School (YouTube) Think School In 2 answers
  17. Free, official, on-demand training straight from Amazon, covers listing creation, advertising basics and account health without... YouTube Video · D2C Amazon Seller University, Official YouTube Channel Amazon In 2 answers
  18. Video · D2C Shopify Tutorial for Beginners in Hindi 2024 (Full Store Setup) youtube.com In 2 answers
  19. Video · D2C DPDP Act 2023 Explained: India's Data Privacy Law, Rules 2025 & the 2027 Deadline YouTube In 2 answers
  20. Industry survey data confirming what most founders learn the hard way: protection beats sustainability beats appearance, in... packworld.com Video · D2C Annual Outlook Report Survey: Protection Still King for E-Comm & D2C Packaging Packaging World In 2 answers
  21. Video · D2C How To Take Better Product Photos with Your Phone youtube.com In 2 answers
  22. Video · D2C Contribution Margin - CM1, CM2, CM3 | Startup Sarthak Ahuja In 2 answers
  23. Video · 33 min · D2C Vyapar App Complete Billing and Accounting Tutorial SM INFOTECH In 2 answers
  24. Video · 45 min watch · GTM Postman's Product-Led Growth Journey with Abhinav Asthana, CEO Abhinav Asthana and Shekhar Kirani In 2 answers

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