Explore · The library
Every resource founders actually use, in one library.
The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.
What founders use most, ranked by how many answers lean on it.
- This is the canonical argument for why you line up a lead first: a lead takes at least half the round, negotiates the term... Venture Hacks Article · 9 min read · Starting Up How do I find a lead investor? (Part 1) Nivi
- When you are deciding between a global program and staying close to your Indian market, this lays the actual terms side by side... Ellenox Article · 15 min read · Starting Up India Startup Accelerators 2026: 26 Programs Compared Ellenox
- This is the honest counterweight to YC's own pitch: the hard outcome data on what YC's India bet actually produced and why... Asia Tech Review Article · 8 min read · Starting Up Y Combinator reaps big rewards in India but its future in Asia is long over Jon Russell
- Once you decide you have a real reason to incorporate outside India, this is the head-to-head that tells you where. It puts... Treelife Article · 20 min read · Starting Up Foreign Subsidiary Jurisdiction for Indian Startups: Singapore, UAE, UK or US? Treelife
- The honest piece on who can raise on team versus who needs revenue. It states plainly that seed now looks like what Series A... CRV Article · 18 min read · Starting Up What Seed Investors Look For in 2026 CRV
- This is the playbook for exactly your situation: it tells you to lock down runway before you are desperate, cut burn with a... First Round Review Article · 25 min read · Starting Up The Founder's Field Guide for Navigating a Crisis First Round Review (recession-era founders, investors, and operating CEOs)
- This is the honest founder account you need before you convince yourself a cash crunch just happened to you: Benson walks... First Round Review Article · 15 min read · Starting Up The 5 Early Mistakes That Almost Killed This Founder's Startup, and How He Survived Clark Benson (Founder and CEO, Ranker)
- This is the fill-in-the-blank machine for the tagline itself. It teaches Steve Blank's 'we help X do Y by doing Z' formula and... Help Scout Article · 10 min read · Starting Up How to Write a Value Proposition (+ 6 Modern Examples) Help Scout team
- You asked for annotated real title slides from funded startups, and this is the deepest running archive of exactly that:... TechCrunch Article · 15 min read per teardown · Starting Up Pitch Deck Teardown (TechCrunch series) Haje Jan Kamps
- CRV is a top-tier US fund, and this piece draws the exact line your question asks about: it states plainly that detailed... CRV Article · 15 min read · Starting Up What Investors Look For in a Pitch Deck (Seed & Series A) CRV
- This is the data-room number, not the slide: a free, download-and-fill spreadsheet from a Point Nine partner that builds MRR... SaaStr Template · 20 min setup · Starting Up SaaS Financial Plan 2.0 (Christoph Janz's downloadable model) Christoph Janz (Point Nine Capital)
- It walks one worked example (a specialty foods company) all the way down the funnel and, crucially, builds SOM bottom-up from... TechCrunch Article · 9 min read · Starting Up How to calculate your startup's TAM, SAM and SOM Marjorie Radlo-Zandi
- This is the clearest breakdown of the two-decks-from-one-file idea, and it teaches with real artifacts, not theory: it puts... VIP Graphics Article · 9 min read · Starting Up Reader Decks vs. Presenter Decks: Which One Do You Actually Need? VIP Graphics
- This is the exact 21-slide deck that got Front three term sheets in ten days, published by the founder herself with honest... Medium (Mathilde Collin, CEO of Front) Template · 12 min read + 21-slide deck · Starting Up Front Series A Deck (with the founder's own slide-by-slide feedback) Mathilde Collin
- This is the how-to for the exact 'proof of demand you actually gathered' your answer calls for. It gives you the five things a... Alchemist Accelerator Article · 10 min read · Starting Up Using Pilots, POCs, and LOIs to Build Trust and Scale Alchemist Accelerator
- This is the guide that argues your exact answer: stop stapling a Stanford and a Tesla logo under your name and instead show why... TechCrunch Article · 8 min read · Starting Up The team slide is the most important slide in a startup pitch deck Haje Jan Kamps
- The cleanest India pivot story told by the founder himself: Meesho began as Fashnear, a hyperlocal fashion app, and became a... Y Combinator Video · 35 min · Starting Up On Starting and Scaling Indian Shopping Site Meesho Vidit Aatrey (Meesho co-founder and CEO)
- This is the canonical takedown of the 2x2 you conveniently sit atop, written by a VC who screens decks for a living. It hands... Dreamit Ventures Article · 8 min read · Starting Up How to Create a Killer Competition Slide (Hint: Don't Use a Magic Quadrant!) Jack Kaufman
- Short and blunt, straight from a working seed VC. Walk's one question, 'what would your competitors say about this slide?', is... Homebrew (hunterwalk.com) Essay · 4 min read · Starting Up If Your Pitch Deck Has a Competitive 2x2, I'm Going to Ask You This Question Hunter Walk
- The India native counterpart, written for founders pitching Blume, Accel India and Lightspeed, where 'no competition' still... YourStory Article · 10 min read · Starting Up Pitch deck playbook: How to create a pitch that gets funded YourStory Team
- This is the sharpest framing of why your ask is really a bet on the next valuation step. It introduces 'accretive milestones'... The Holloway Guide to Raising Venture Capital Article · 15 min read · Starting Up Determining How Much to Raise Holloway (Andy Sparks et al.)
- The cleanest milestone-based runway framework we found: raise for 18 to 24 months because fundraising itself burns about 6... NYU Entrepreneurship Article · 10 min read · Starting Up The Runway Equation: How Much to Raise and When to Spend It NYU Entrepreneurial Institute
- This is the mechanical playbook for the 'send to 15 who actually invest, not 50' point: build a long list from Crunchbase,... Mercury Article · 12 min read · Starting Up Creating a target investor list for your seed round Mercury
- This is what 'research the fund before you send' looks like for an Indian founder: a single fund broken down into its actual... Superscout Article · 8 min read · Starting Up Blume Ventures: The Early Stage Founder's Guide Superscout
The hubs
Starting Up
Find an idea, validate it, build, and land your first customers.
GTM
Go-to-market, from breaking in to how the best teams do it.
D2C
Building a direct-to-consumer brand, India-first.
Wealth
Paying yourself, ESOPs, secondaries, and de-risking founder wealth.
How Founders Use AI
How founders actually put AI to work, mapped topic by topic.
Glossary
Plain-language definitions of the startup and VC terms you'll hit.
eChai Partner Brands
The partnership →