Every resource founders actually use, in one library.

What founders use most, ranked by how many answers lean on it.

1. Kiva's US lending program: 0% interest loans with no fees, no collateral and no minimum credit score, crowdfunded first from... kiva.org Tool · Program page · Starting Up Kiva U.S.: 0% interest small business loans Kiva
2. The SBA's free matching tool: describe your business and financing need once and SBA-approved lenders who are interested get in... sba.gov Tool · Tool · Starting Up SBA Lender Match U.S. Small Business Administration
3. The SBA's page on 7(a), its main loan program, with a maximum of $5 million, the uses it covers and the eligibility factors... sba.gov Article · 8 min read · Starting Up SBA 7(a) loans U.S. Small Business Administration
4. The largest online marketplace for buying and selling small startups and online businesses, mostly SaaS and e-commerce, where... acquire.com Tool · Marketplace · Starting Up Acquire.com Acquire.com
5. The 2013 essay that coined the word unicorn for a startup valued at over $1 billion, by Aileen Lee of Cowboy Ventures, with the... techcrunch.com Essay · 15 min read · Starting Up Welcome To The Unicorn Club: Learning From Billion-Dollar Startups Aileen Lee
6. Inc42's running tracker of every Indian startup to reach a $1 billion valuation, updated through 2026 with funding, valuation,... inc42.com Article · Tracker · Starting Up Indian Unicorn Tracker Inc42
7. The government's explainer on what each Code changes. For an employer letting people go, it states the re-skilling fund (15... static.pib.gov.in Article · PDF backgrounder · Starting Up India's Labour Reforms: Simplification, Security, and Sustainable Growth (PIB backgrounder) Press Information Bureau
8. The ministry's single page for the four Codes: the text of each Code, the Central Rules notified in 2026, the Industrial... labour.gov.in Article · Official page · Starting Up Labour Codes: the Codes, Central Rules 2026 and official FAQs (Ministry of Labour) Ministry of Labour and Employment
9. A current, practical guide (June 2026) from an events-software company: build an audience profile sponsors can use, price... cvent.com Article · Long read · Starting Up How to Get Sponsors for an Event in 2026 John Hunter, Cvent
10. A short, step-by-step guide from an event-ticketing platform (April 2025) for organisers of community-sized events: know your... stories.peatix.com Article · Guide · Starting Up How to craft a winning event sponsorship package Peatix
11. LinkedIn's free library of job description templates, one per role, each with responsibilities, qualifications and interview... business.linkedin.com Template · Template library · Starting Up Job description templates by role (LinkedIn) LinkedIn
12. Google's own guide, updated March 2026, to the method it hires with: the same vetted questions for every candidate for a role,... rework.withgoogle.com Article · Guide · Starting Up A guide to structured interviewing for better hiring practices (Google re:Work) Google re:Work
13. Google's guide to treating candidates well through the process, including the ones you turn down: set expectations, keep them... rework.withgoogle.com Article · Guide · Starting Up How to create a positive experience for candidates (Google re:Work) Google re:Work
14. Ready-made review formats from a performance-management software company: self-reviews, manager reviews, peer feedback and... lattice.com Template · Templates · Starting Up 7 performance review templates (Lattice) Lattice
15. A bank of questions for self-reviews, manager reviews and peer feedback from an employee-feedback company. Useful when you are... cultureamp.com Article · Article · Starting Up Performance review questions (Culture Amp) Culture Amp
16. Google's research into what its best managers do, the work known as Project Oxygen. For a founder running reviews for the first... rework.withgoogle.com Article · Guide · Starting Up Following the data: the research behind great managers (Google re:Work) Google re:Work
17. A law firm's checklist, updated May 2026 for the Labour Codes, of what a startup must register for and comply with when it... ksandk.com Article · Checklist · Starting Up Labour law compliance for startups in India: checklist King Stubb & Kasiva
18. The text of section 173 with its amendments and notifications: the first board meeting within 30 days of incorporation, at... ca2013.com Article · Statute text · Starting Up Section 173 of the Companies Act 2013: Meetings of Board ca2013.com
19. The official free training from the team behind John Doerr's Measure What Matters: four chapters and 31 short videos on why... whatmatters.com Course · 31 video lessons, 2h 13m · Starting Up OKRs Explained: the free course from Measure What Matters John Doerr, Ryan Panchadsaram and Lisa Shufro
20. A short business fable about a small startup that adopts OKRs, by a former product leader and Stanford lecturer. It is the... eleganthack.com Book · Book · Starting Up Radical Focus Christina Wodtke
21. Marty Cagan's account of how product teams should use objectives: give a team a problem to solve and let it choose how, rather... svpg.com Essay · Essay · Starting Up Team Objectives: overview (SVPG) Marty Cagan
22. Meetup's directory of startup groups in Indian cities, where many recurring founder and builder meetups list their events.... meetup.com Tool · Directory · Starting Up Startup groups in India (Meetup) Meetup
23. The event platform many startup, AI and builder communities use to publish and take RSVPs, with a discovery page by category... luma.com Tool · Event directory · Starting Up Luma: discover events Luma
24. The events calendar of India's technology industry body, covering product, AI and startup conferences and its startup programme... nasscom.in Tool · Event listing · Starting Up NASSCOM events NASSCOM

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