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Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. Video · Starting Up How to nail your product positioning April Dunford In 2 answers
  2. Free, official, on-demand training straight from Amazon, covers listing creation, advertising basics and account health without... YouTube Video · D2C Amazon Seller University, Official YouTube Channel Amazon In 2 answers
  3. Video · D2C Shopify Tutorial for Beginners in Hindi 2024 (Full Store Setup) youtube.com In 2 answers
  4. Video · D2C DPDP Act 2023 Explained: India's Data Privacy Law, Rules 2025 & the 2027 Deadline YouTube In 2 answers
  5. Industry survey data confirming what most founders learn the hard way: protection beats sustainability beats appearance, in... packworld.com Video · D2C Annual Outlook Report Survey: Protection Still King for E-Comm & D2C Packaging Packaging World In 2 answers
  6. Video · D2C How To Take Better Product Photos with Your Phone youtube.com In 2 answers
  7. Video · D2C Contribution Margin - CM1, CM2, CM3 | Startup Sarthak Ahuja In 2 answers
  8. Video · 45 min watch · GTM Postman's Product-Led Growth Journey with Abhinav Asthana, CEO Abhinav Asthana and Shekhar Kirani In 2 answers
  9. Video · 40 min · GTM From Outbound to Channel Partnerships: Your Burning Sales Questions Answered by Jason Lemkin Jason Lemkin In 2 answers
  10. Video · 16 min · GTM The Ultimate Guide to Cold Email Deliverability in 2025 Instantly In 2 answers
  11. Video · How Founders Use AI Lovable AI Tutorial for Beginners: Build Your First App Kevin Stratvert In 2 answers
  12. Video · How Founders Use AI Lovable FULL Tutorial for Complete Beginners Tech With Tim In 2 answers
  13. Video · How Founders Use AI Build AI Agents with n8n: Complete Beginner's Automation Course JavaScript Mastery In 2 answers
  14. Video · How Founders Use AI Claude Code + Streamlit = Insane Data Analyst Lore So What In 2 answers
  15. Video · How Founders Use AI AI Agents, Clearly Explained Jeff Su In 2 answers
  16. Video · How Founders Use AI Harrison Chase on Deep Agents, LangSmith, and Earning Trust NVIDIA AI Podcast (Harrison Chase) In 2 answers
  17. The foundational YC lesson on extracting truth from user conversations. ycombinator.com Video · How Founders Use AI How to talk to users Y Combinator In 2 answers
  18. Video · How Founders Use AI Aravind Srinivas: Perplexity CEO on Future of AI, Search & the Internet (Lex Fridman #434) Lex Fridman In 2 answers
  19. Video · How Founders Use AI Competitive Analysis for Startups: AI Tools & Competitor Quadrants YouTube startup channel In 2 answers
  20. Video · How Founders Use AI Learn 80% of NotebookLM in Under 13 Minutes! Jeff Su In 2 answers
  21. Video · How Founders Use AI Opus Clip Tutorial: Repurpose Your Video in 2 Minutes Independent creator walkthrough In 2 answers
  22. Video · How Founders Use AI How Varun Mayya Cloned Himself on Reels and Shorts Using AI Varun Mayya In 2 answers
  23. Short official videos you can binge in an evening to go from zero to a working prospecting table. youtube.com Video · How Founders Use AI Clay University: Clay 101 (YouTube playlist) Clay In 2 answers
  24. Video · How Founders Use AI Eric Nowoslawski: Recency Waterfall in Clay.com Eric Nowoslawski (Growth Engine X) In 2 answers

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The hubs

Starting Up Find an idea, validate it, build, and land your first customers. 1046 questions GTM Go-to-market, from breaking in to how the best teams do it. 352 questions D2C Building a direct-to-consumer brand, India-first. 482 questions Wealth Paying yourself, ESOPs, secondaries, and de-risking founder wealth. 154 questions How Founders Use AI How founders actually put AI to work, mapped topic by topic. 278 questions Glossary Plain-language definitions of the startup and VC terms you'll hit. 390 terms
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