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Every resource founders actually use, in one library.
The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.
What founders use most, ranked by how many answers lean on it.
- This is the template resource: it hands you the exact soft-ask script to add a target investor to your list ("I'm not raising... Foundersuite Article · 10 min read · Starting Up How to Use Investor Updates to Raise Venture Capital Faster Nathan Beckord
- This is the India-specific version of the same advice, and the numbers make the case sharper than any global source: warm... Swimming With Sharks (Indian Startup Funding Guide) Article · 20 min read · Starting Up Preparing to Fundraise (The Founder's Guide to Startup Funding, Indian Ecosystem) The Founder's Guide to Startup Funding
- This is the founder-voice argument for our exact answer, written by the founder of EchoSign. Lemkin's four reasons map... SaaStr Article · 7 min read · Starting Up 4 Reasons to Send Investor Updates Even When Times Are Tough Jason Lemkin
- Written from the investor's side of the table by Elizabeth Yin, who backs pre-seed founders for a living, so it answers the... Hustle Fund Article · 6 min read · Starting Up Why You Should Always Send Your Investor Updates Elizabeth Yin
- A copy-and-fill template built for exactly the founder in this question: it is structured around a five-minute read (matching... Founder Institute Template · template · Starting Up The 5-Minute Investor Update Template Founder Institute
- This is the reset playbook in one page. Lemkin makes the distinction that saves you from panicking: a soft miss (still growing... SaaStr Article · 9 min read · Starting Up How to Gracefully Miss a Quarter. And Take The Right Actions Afterward. Jason Lemkin
- A Sequoia partner says the quiet part out loud: the reaction to the miss matters more than the miss itself. Hilaly's move is to... SaaStr Video · 25 min (video + transcript) · Starting Up How to Manage Up and Have a Happy Board, Even When You Miss a Quarter Aaref Hilaly (Sequoia Capital)
- The first-hand cautionary tale our answer needs. Kwan went 50/50 across two startups over nine years, put in 100k of her own... Melissa Kwan (eWebinar founder) Essay · 10 min read · Starting Up Why cofounders should not split equity 50/50 Melissa Kwan
- The India edge on paper. It states plainly that "equal splits are often unfair," then does what the US pieces skip: it turns... Razorpay Rize Article · 12 min read · Starting Up How to Draft a Co-founders Agreement: A Complete Guide Razorpay Rize
- This is the plain-English explainer that says the quiet part out loud: the 4-year schedule with a 1-year cliff exists so a... HSBC Innovation Banking Article · 9 min read · Starting Up Founder vesting: what early-stage founders need to know HSBC Innovation Banking
- GitLab runs a fully remote company on exactly the rule your answer prescribes: every area has one named owner who holds the... GitLab Handbook Article · 15 min read · Starting Up Directly Responsible Individuals (DRI) GitLab
- A concrete account of co-founders going full-time on a stagger, not in lockstep: Erich left his job in July 2018 to run sales... Indie Hackers Article · 12 min read · Starting Up Quitting Our Jobs to Follow Our Callings Alessandro DiSanto and Erich Kerekes
- Two working VCs answer the exact question, and they answer it like operators, not lawyers: run the split through a neutral... BetaKit Article · 9 min read · Starting Up Ask an Investor: How do I fire my co-founder? Katherine Hague and Roger Chabra
- This is the India-specific mechanics your answer demands. It lays out both routes: a co-founder who resigns (company files Form... ClearTax Article · 10 min read · Starting Up Change in Directors: Appointment, Resignation and Removal ClearTax editorial team
- A VC opens its own portfolio: 35 of 100 companies had a founder leave, most inside two years, so a split is normal, not a... Icehouse Ventures Article · 8 min read · Starting Up 35% of founders break up. Here's what we've learned. Icehouse Ventures
- This draws the exact line you are asking about with Indian numbers: a late-joining co-founder lands at 20 to 40 percent, while... EquityList Article · 18 min read · Starting Up ESOP 101: How to Set Up Your ESOP Pool as an Indian Company EquityList
- Most of the solo-vs-team debate is written for US VCs writing US-sized cheques. This one is written for the Indian raise, where... Xartup Article · 9 min read · Starting Up Solo Founder vs Co-Founders: What VCs Really Think Asmita (Spotlight by Xartup)
- A YC-caliber founder (later YC's own CEO) tells the specific story of watching his co-founder relationship at Posterous rot... Initialized Capital / Medium Essay · 10 min read · Starting Up Co-founder Conflict: Lessons learned the hard way, and how to avoid them Garry Tan
- The Tuft and Needle founders ran a distributed founding team on purpose (Palo Alto and Tempe) and wrote down exactly how they... Entrepreneur Article · 9 min read · Starting Up The Survival Guide to Co-Founders Living Far Apart JT Marino and Daehee Park
- A first-person account of a founding team split across Hong Kong and Estonia (7,852 km apart) who made distance work because... Kipwise Blog Article · 7 min read · Starting Up How We Started Kipwise as Remote Co-Founders Kipwise founding team
- A tight, practical checklist for the still-employed co-founder before they write a line of code for you: read the employment... Startup Grind Article · 8 min read · Starting Up Moonlighting a Side Project While Employed Full-Time: Here Are the Dos and Don'ts Startup Grind
- This is the single clearest articulation of the exact call you are making: equity is a counterbalance to risk, and someone... Hustle Fund Article · 12 min read · Starting Up Equity for Early Employees (with Elizabeth Yin) Elizabeth Yin
- This is the durable reference for the structural line between a co-founder and a hire: co-founders own the company outright on... Index Ventures Article · 20 min read · Starting Up Rewarding Talent: Founders, Investors and Employees Index Ventures
- This is the actual Companies Act 2013 mechanics for the thing you want to do: put your co-founder's 5 lakh cheque in as a... Lawyered.in Article · 8 min read · Starting Up Can Startups and Pvt Ltd Companies Accept Loans From Directors or Relatives? Lawyered Legal Team
The hubs
Starting Up
Find an idea, validate it, build, and land your first customers.
GTM
Go-to-market, from breaking in to how the best teams do it.
D2C
Building a direct-to-consumer brand, India-first.
Wealth
Paying yourself, ESOPs, secondaries, and de-risking founder wealth.
How Founders Use AI
How founders actually put AI to work, mapped topic by topic.
Glossary
Plain-language definitions of the startup and VC terms you'll hit.
eChai Partner Brands
The partnership →