Money, pricing & model
Business models explained
How the money actually flows.
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My competitors give the product away and make money on something else. How do I find that hidden revenue layer?
Look at where the real value pools once you have users: data, distribution, a captive audience, or a financial transaction you're sitting next to. ...
How does a lending or fintech startup actually make money in India, beyond just interest?
Lending revenue comes from the spread (what you charge borrowers minus your cost of capital), plus processing fees, late fees, and increasingly fro...
What are the most common business model mistakes that quietly kill early startups?
The recurring killers: negative unit economics disguised by growth, buying revenue through discounts you can't sustain, depending on one channel or...
How do I decide whether to add a services layer to my product business, and will investors hate it?
Services can be smart early: they fund you, teach you what customers really need, and open doors that pure product can't. The catch is margin and s...