Money, Pricing & Model

Business models explained

How the money actually flows.

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What's the difference between SaaS, marketplace, and transactional business models? SaaS = you rent software for recurring fees (predictable, high margin, sticky). Marketplace = you connect buyers and sellers and take a cut (huge u... Beginner 3 resources → Should I sell to businesses (B2B) or consumers (B2C)? B2B usually means fewer customers paying more, longer sales cycles, and rational buyers, easier to reach ramen profitability. B2C means huge market... Beginner 2 resources → How does Zerodha make money without charging brokerage on delivery trades? Zerodha runs a low-margin, high-volume model: free equity delivery, a flat ₹20 per intraday/F&O order, plus float income and account fees. The less... Intermediate 2 resources →