The videos founders study before making their own.
Launch films, explainers, founder stories, pitches, ads and keynotes. Browse by what a video is for, then narrow to your industry.
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Optimus Robot First Walk (Tesla AI Day 2022)
The untethered Optimus prototype walks out and waves for the first time as Musk narrates the reveal live onstage.
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Tesla Battery Day: Tabless 4680 Cell Reveal
Musk unveils the tabless 4680 cell and maps a path to a 25,000 dollar car at the outdoor parking lot keynote.
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Tesla Semi and Roadster Unveil
The one more thing finale: a new Roadster rolls out of the Semi trailer to Sabotage as a total surprise.
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Tesla Unveils the Model 3
Musk reveals the 35k Model 3 to a roaring room, then lands that pre-orders passed 100k before anyone saw the car.
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We, Robot: Cybercab Robotaxi Unveil
Musk arrives in a driverless Cybercab with no wheel or pedals, then the butterfly doors open on cue onstage.
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Elon Musk unveils the Tesla Cybertruck, 2019
The 'bulletproof' armored glass demo shatters live on stage, a lesson in how even a botched reveal can own the news cycle for weeks.
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Questions, answered
What startup videos should founders watch?
Founders on the eChai network recommend videos across launches, explainers, founder stories, pitches, ads, and keynotes. The library ranks them by how many founders recommend each.
Where can I find great startup launch and explainer videos?
The eChai /videos library is a curated, founder-recommended shelf of the best startup videos, browseable by purpose, industry, and region.
