Every resource founders actually use, in one library.

What founders use most, ranked by how many answers lean on it.

1. Directly addresses why an India-based founder's dashboard ROAS lies: 50-70% of orders being COD with 20-30% return or failed... DigiSuggest Article · D2C Low ROAS on Meta Ads? What Ecommerce Brands Miss in India DigiSuggest
2. A rare piece connecting ASCI and Consumer Protection (E-Commerce) Rules 2020 compliance to actual conversion economics, with a... Wittelsbach Article · D2C COD Policy + Meta Ad Copy: What Indian D2C Brands Can Promise Wittelsbach
3. Names the specific India traps (Audience Network placements delivering cheap near-zero-intent impressions, premature tier-3... Wittelsbach Article · D2C Why Is My Meta Reach Up but Sales Flat: The Quality-of-Reach Diagnostic for D2C Wittelsbach
4. A practical, no-code checklist for the trust-signal gap that shows up specifically on new Indian D2C stores where cold Meta... Shopify India Article · D2C 5 Types of Trust Badges That Boost Conversion Shopify
5. Tally's step-by-step guide, written in September 2025, to what a manufacturer or retailer had to change on MRPs, labels and... Tally Solutions Article · D2C GST Rate Revision & MRP Relabeling: Step-by-Step Guide and Key Actions Anand Pauranaa
6. The public broadcaster's report of the government's 9 September 2025 decision letting brands correct MRPs on unsold stock after... News On AIR (Prasar Bharati) Article · D2C Govt Allows Revision of MRP on Unsold Stock Until December 31 After GST Change News On AIR
7. Inc42's July 2025 analysis of Blinkit's move from a marketplace to buying stock from brands, and what that does to the... Inc42 Article · D2C Blinkit Inventory Model: A Cure For The Cash Burn Problem? Lokesh Choudhary
8. ThePrint's June 2025 look at ONDC's numbers three years in: where orders grew, where they fell, and what the cut in incentives... ThePrint Article · D2C Three yrs since launch, govt-backed e-commerce network ONDC is a tortoise running with the hares Udit Bubna
9. OpenAI's developer guide to the structured product feed merchants share so ChatGPT can show their products with accurate... OpenAI for Developers Article · D2C Product Feeds in ChatGPT: Get Started OpenAI
10. Inc42's August 2026 report on ChatGPT ads arriving in India: who sees them, how they are labelled, and when brands could buy... Inc42 Article · D2C OpenAI Rolls Out ChatGPT Ads In India Shrishti Bisht
11. Google's help page on which campaigns can show ads inside AI Overviews and AI Mode, and in which countries and languages. Google Ads Help Article · D2C About Ads in AI-Powered Experiences in Google Search Google
12. A September 2026 review by lawyers at Lex Consult of the dark-pattern cases the Central Consumer Protection Authority has acted... Bar & Bench Article · D2C From nudge to notice: What India's dark pattern orders mean for digital business Naresh Pareek, Abhishek Nair and Shravan Kalluri
13. Storyboard18's June 2025 report on the consumer authority's advisory asking e-commerce platforms to audit their own interfaces... Storyboard18 Article · D2C CCPA warns e-comm firms over 'dark patterns'; self-audit within 3 months Storyboard18
14. A plain explainer, published on the Vidhi Centre for Legal Policy's blog, of the Central Consumer Protection Authority's 2023... Vidhi Centre for Legal Policy Article · D2C From Trickery to Transparency: India's New Guidelines on Dark Patterns Ayushi Srivastava and Manu Jalaj
15. An FAQ from one of India's largest staffing companies on what the four labour codes, in force from 21 November 2025, change for... TeamLease Article · D2C New Labour Laws 2025: Complete FAQ for Employers & Employees TeamLease
16. Taxmann's September 2026 analysis of what the Code on Social Security asks of platforms that use gig and platform workers, and... Taxmann Article · D2C Aggregator Obligations under Code on Social Security 2020: Contribution and Registration Taxmann Research & Editorial Team
17. An August 2026 summary of Tracxn's count of Indian D2C funding, IPOs and acquisitions since 2021, with the buyers behind the... Franchise India Article · D2C $6B Raised. 15 IPOs. 105 Acquisitions. Is India's D2C Market Entering Its Exit Era? TFW Bureau
18. Meta's own rules for who may tag products and run a shop on Instagram and Facebook: the profile must represent a business with... facebook.com Article · 5 min · D2C Commerce eligibility requirements (selling on Facebook and Instagram) Meta
19. Meta's list of where Shops work. India sits in the group with the full Shops and Shops ads experience in open beta, which is... facebook.com Article · 3 min · D2C Supported countries for Shops on Facebook and Instagram Meta
20. Shopify's 2026 guide to selling on Instagram, from setting up a professional account and product tags to Reels, Stories,... shopify.com Article · 12 min · D2C How to Sell on Instagram: 8 Strategies for 2026 Shopify
21. Instagram's own explanation of how Feed, Stories, Explore and Reels are ranked, written by the head of Instagram. The Reels... about.instagram.com Article · 12 min · D2C Instagram Ranking Explained Adam Mosseri, Instagram
22. Instagram's own hub of best practices on creation, growth, reach and monetisation, kept current by the platform; the place to... creators.instagram.com Article · 10 min · D2C Instagram for Creators Instagram
23. A clear 2026 summary of what Instagram's head has said publicly about ranking, turned into posting advice, including trial... buffer.com Article · 15 min · D2C How the Instagram Algorithm Works: Up-to-Date 2026 Guide Buffer
24. Later's 2026 guide to Instagram's ranking signals, written for brands, with practical changes to make to Reels, captions and... later.com Article · 12 min · D2C Instagram algorithm in 2026: rank signals for growth Later

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