Every resource founders actually use, in one library.

What founders use most, ranked by how many answers lean on it.

1. Video · Short video, roughly 15 to 20 minutes · Starting Up How to Write A Landing Page That Converts Alex Cattoni
2. This is a free, browsable library of real SaaS landing pages (ConvertKit, Loom, Gumroad, and more) with the actual hero copy... swipefile.com Tool · Browsable gallery, dozens of real pages · Starting Up SaaS Landing Page Examples (Swipefile) swipefile.com
3. Most copywriting advice is written for consumer products, so it tells you to strip out jargon and never explains what to do... MRY Marketing Article · Starting Up How to Write for Technical Buyers: A Guide to Conversion Copywriting for Complex Products Owen Murray
4. When people say your copy reads like a translation, they usually mean it reads like writing, not like a person talking. This... Content Marketing Institute Article · ~10 min read · Starting Up Write Like You Talk: 12 Tips for Conversational Content Darek Black
5. Video · ~5 min · Starting Up Write like you speak! Dr Clare Lynch (Doris & Bertie Writing School)
6. Your pricing page reads like a spec sheet because you are listing features instead of setting a reference point, and this piece... PayPro Global Article · ~15 min read · Starting Up How to Use Price Anchoring for SaaS Pricing (5-Step Playbook) PayPro Global
7. Video · About 60 minutes · Starting Up Landing Page Critiques (Masterclass) Demand Curve
8. Before you worry about whether your copy is persuasive, this catches whether it will even reach the inbox. It is genuinely free... Mailmeteor Tool · ~2 min per check · Starting Up Free Email Spam Checker Mailmeteor
9. This is the rare piece that answers the actual question instead of just cheerleading for vernacular. It walks through when to... Juno School Article · Starting Up Local Language Marketing in India: A Case Study on Doubling ROI Juno School
10. Hosted by Arvind Pani, co-founder of Reverie (a language-tech company built precisely to serve non-English India), this show is... Reverie Language Technologies Podcast · Starting Up Building for Bharat (podcast by Reverie Language Technologies) Arvind Pani
11. Most advice on objections tells you to list your product's flaws and rebut them, which is exactly how copy starts to sound... Focus Copy Essay · Starting Up The Key to Handling Objections in Copy: 5 Universal Objections to Address Lauren Jefferson
12. Sugarman is the classic on the mechanics of why copy persuades, and his chapter on objections is the honest version most guides... Wiley Book · Starting Up The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy Joseph Sugarman
13. This is a grounded, working take rather than hype: it is honest about what ChatGPT is genuinely good at (headlines, subject... Zapier Article · About a 12 minute read · Starting Up How to use ChatGPT for copywriting and content ideation Jessica Lau
14. Video · Short YouTube video · Starting Up I tried ChatGPT. Here's what happened... Alex Cattoni
15. When you are the only writer, the fix is not more discipline, it is one short document you actually reuse. This free fill-in... Big Bang Copy Template · Fill-in Google Slides template, roughly 30 to 45 minutes to draft a first pass · Starting Up Brand Tone of Voice Template (free, fill-in) Big Bang Copy
16. When you are staring at a blank button or a lonely empty state, the fastest unblock is seeing how good products actually... goodmicrocopy.com Tool · Browsable gallery, dozens of entries · Starting Up Good Microcopy Sam Hulick
17. This is the honest answer most founders don't want to hear: with a few hundred visitors a month, an A/B test almost never... CXL Article · Starting Up A/B Testing Alternatives for Low-Traffic Websites Aleksandra Szymikowska
18. When you don't have the traffic to A/B test, a five-second test is the practical substitute: show your copy to a handful of... Maze Tool · Starting Up Five-Second Test Template Maze
19. Video · 37 min · Starting Up The YouTube Playbook in 37 Minutes Colin and Samir
20. Video · Starting Up Technical SEO Best Practices for Beginners (Ahrefs SEO Course 4.2) Ahrefs
21. When you want to know why Google is not showing your pages, the most honest answer comes straight from Google, not from a blog... Google Search Central (Documentation) Article · Starting Up Troubleshoot Google Search crawling errors Google Search Central
22. This is the clearest explanation of the one move a small site has against incumbents: stop fighting for the head term everyone... Backlinko Essay · about 15 min read · Starting Up Long Tail Keywords: How to Find & Use Them Effectively Brian Dean
23. Video · about 5 min · Starting Up Topic Clusters: The Next Evolution of Content Strategy HubSpot
24. AlsoAsked pulls Google's live People Also Ask questions and maps them into a branching diagram, so you see the actual questions... AlsoAsked Tool · free tier with limited daily searches, paid plans for volume · Starting Up AlsoAsked: People Also Ask keyword research tool Mark Williams-Cook

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