Explore · The library
Every resource founders actually use, in one library.
The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.
What founders use most, ranked by how many answers lean on it.
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Podcast · 16 min · GTM
Renewal Forecasting in Customer Success: How to Get It Right
CS in 15
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Podcast · 49 min · GTM
Customer Success at Notion: Monica Perez on Product-Led CS
Monica Perez
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Video · 44 min · GTM
How to Deliver a Flawless Executive Business Review
Gainsight
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Podcast · 33 min · GTM
S8E1 - Impact of Customer Success on Gross & Net Retention ft. Luke Diaz, Director of Customer Su...
Luke Diaz
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Video · 29 min · GTM
"Land, Expand, Explode: How to Win the Long-Game in SaaS" Egnyte Co-Founder Rajesh Ram
Rajesh Ram
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Video · 74 min · GTM
Upselling and Cross-Selling Without Damaging Customer Trust
SuccessHACKER
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Video · 30 min · GTM
Retention Roundtable - Reducing Involuntary Churn with Payment Recovery
Churnkey
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Video · 20 min · GTM
The Playbook to Boosting Net Retention (Quickly) with Terminus's CEO | SaaStr Software Community
SaaStr AI
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Video · 2 min · GTM
Accounts, success, or sales team - Who’s best to own expansion?
AIBoomi (formerly SaaSBoomi)
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Video · 55 min · GTM
SaaS Talks #22: Usage Based Pricing
Stellaris Venture Partners
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Video · 25 min · GTM
5 Mistakes Founders Make When Hiring Their First Salesperson with SaaStr's Poya Osgouei
Poya Osgouei
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Video · 46 min · GTM
7 Ways to Ramp New Sellers to Full Quota Lightning Fast
GTMnow
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Video · 49 min · GTM
How to Hire a Great First VP of Sales
SaaStr AI
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Podcast · 57 min · GTM
The $400K Sales Rep: What Top Earners Know That You Don't | Siva Rajamani (Everstage CEO)
Siva Rajamani
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Video · 24 min · GTM
How to Build a Sales Commission Structure - That Reps Actually Understand
Everstage
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Podcast · 31 min · GTM
Aligning sales compensation with strategy, not SKUs (with Stephen Long)
Stephen Long
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Video · 2 min · GTM
Hiring & Compensation for enterprise SaaS teams
AIBoomi (formerly SaaSBoomi)
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Podcast · 28 min · GTM
Sales Comp Is Morale: Why Bad Plans Cause Attrition | Shiv Walia | A Place For Mom | GTM Show
Shiv Walia
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Podcast · 66 min · GTM
John Lee on Scaling Sales Comp for 5,000+ Reps at @LinkedIn I Uncappd Insider I Everstage I
John Lee
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Video · 45 min · GTM
5 Step Framework for Defining Product-Qualified Leads (PQLs)
Pocus
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Video · 29 min · GTM
GitHub’s Approach to Implementing Product Qualified Leads (Thibault Imbert & Morgane Palomares)
Thibault Imbert and Morgane Palomares
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Video · 59 min · GTM
SaaS Talk #17: Product-Led Growth
Rishen Kapoor and Sanket Shah
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Video · 61 min · GTM
Crafting Your SaaS Pricing Strategy - SaaSBoomi
Ajit Ghuman
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Video · 18 min · GTM
Pricing for Product Led Growth - Kyle Poyar
Kyle Poyar
The hubs
Starting Up
Find an idea, validate it, build, and land your first customers.
GTM
Go-to-market, from breaking in to how the best teams do it.
D2C
Building a direct-to-consumer brand, India-first.
Wealth
Paying yourself, ESOPs, secondaries, and de-risking founder wealth.
How Founders Use AI
How founders actually put AI to work, mapped topic by topic.
Glossary
Plain-language definitions of the startup and VC terms you'll hit.