Explore · The library
Every resource founders actually use, in one library.
The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.
What founders use most, ranked by how many answers lean on it.
-
Video · 57 min · GTM
How to Create Bottom of Funnel (BoFu) Content That Converts in B2B (secrets to capture more demand)
Lashay Lewis
-
Video · 46 min · GTM
The BrowserStack Journey: Profitability, Funding & Scale, SaaSBOOMi Interview | Ritesh Arora
Ritesh Arora
- An Indian SaaS founder describes the exact shift the question is about: moving off outbound tactics onto inbound, and what... BTS Marketing, SaaSBoomi Podcast · GTM Magic of Inbound Marketing, Founder Branding & SGx! Abhishek Ballabh
-
Podcast · 82 min · GTM
SDR Masterclass with Debdutta Saha | GTM Talk
Debdutta Saha
-
Video · 7 min · GTM
The Ultimate Sales Capacity Planning Guide
LeanScale
- Yamini Bhat walks through how Vymo built an outbound engine, an SDR cadence and a value selling motion, then hired senior sales... Founder's Deep Dive, SaaSBoomi Podcast · GTM The journey of Vymo with Yamini Bhat Yamini Bhat
-
Video · 20 min · GTM
Mark Roberge, CRO, HubSpot - The Sales Acceleration Formula
Mark Roberge
-
Video · 92 min · GTM
Masterclass: The Perfect Sales Onboarding Program
Armand Farrokh and Nick Cegelski
-
Video · 26 min · GTM
CRO Confidential: Sales Comp, Quotas & Recruiting with Jason Lemkin and Sam Blond of Founders Fund
Jason Lemkin and Sam Blond
-
Video · 33 min · GTM
The Art & Science of Quota Setting: Get It Right or Lose Your Team | 30MPC Playbook (Lead)
30 Minutes to President's Club
-
Podcast · 19 min · GTM
Are SPIFs Actually Worth It?
Leo Rocha
-
Podcast · 44 min · GTM
#42 How to Build an Effective Sales Territory Plan - with Jeremy Donovan (Insight Partners)
Jeremy Donovan
-
Video · 22 min · GTM
How to Double Your Magic Number and Increase Your Go-to-Market Efficiency with Sapphire Ventures
SaaStr
-
Podcast · 32 min · GTM
Beat the Benchmark #1: How to Improve Rep Quota Attainment
Guy Rubin and Adam Roberts
-
Podcast · 37 min · GTM
Incentives and Compensation in Product-Led Sales with AJ Bruno
AJ Bruno
-
Video · 55 min · GTM
Fix the Foundation: Getting Your Data Ready for Territory Planning
Matthew Volm, Kevin Davis and Jen Igartua
-
Video · 57 min · GTM
56 Minutes of LinkedIn SOCIAL SELLING Secrets that Actually Work
lemlist
-
Podcast · 36 min · GTM
How Multithreading Closes More Enterprise Deals | iQ² Ep. 1
Rachit Kataria and Nabeel Ahmed
-
Video · 43 min · GTM
Matzen Shirley: LinkedIn Signal-based Outbound
Matzen Shirley
- Freshworks' growth chief and an event operator split events into demand generation against brand building, which is precisely... BTS Marketing, SaaSBoomi Podcast · GTM The art of event marketing with Arun Pattabhiraman and Noel Wax Arun Pattabhiraman and Noel Wax
-
Video · 58 min · GTM
Community as a Business Value | David Spinks, Co-Founder of CMX
David Spinks
-
Video · 15 min · GTM
The Top 10 Mistakes Folks Make Hiring Their First Sales Team
Jason Lemkin
-
Podcast · 86 min · GTM
What world-class GTM looks like in 2026 | Jeanne DeWitt Grosser (Vercel, Stripe, Google)
Jeanne DeWitt Grosser
-
Video · 11 min · GTM
The 6 Sales Positions in B2B & Tech Sales
Sales Feed
The hubs
Starting Up
Find an idea, validate it, build, and land your first customers.
GTM
Go-to-market, from breaking in to how the best teams do it.
D2C
Building a direct-to-consumer brand, India-first.
Wealth
Paying yourself, ESOPs, secondaries, and de-risking founder wealth.
How Founders Use AI
How founders actually put AI to work, mapped topic by topic.
Glossary
Plain-language definitions of the startup and VC terms you'll hit.