Every resource founders actually use, in one library.

What founders use most, ranked by how many answers lean on it.

1. Concrete splits (70/30 or 80/20 base to variable) and the key design warning: pay on gross retention as well as NRR, or CSMs... CS RevSpeak Article · 13 min read · GTM The Ultimate Guide to Structuring a Compensation Plan for Quota-Carrying CS Teams Angeline Gavino In 3 answers
2. A concrete onboarding curriculum you can copy: cohorts, drilling, peer sparring and shadowing, with the argument that practice... Founding Sales Book · 30 min read · GTM Founding Sales, Chapter 12: High-Impact Sales Onboarding and Training Peter Kazanjy In 3 answers
3. The source of the hiring scorecard: outcomes and competencies written before you meet anyone, then structured interviews... ghSMART Book · Book · GTM Who: The A Method for Hiring Geoff Smart and Randy Street In 3 answers
4. Actual rupee bands for junior, mid and senior SDRs in India, the cost comparison against a US hire, and a hiring process built... Wisemonk Article · 16 min read · GTM How to Hire B2B SaaS SDRs in India: Cost and Team Guide Wisemonk In 3 answers
5. Zenoti's Sudheer Koneru saying plainly that his first two sales hires both failed and he had to go back to selling himself.... SaaSBoomi, The India Advantage Article · 7 min read · GTM How did you go about doing the first few sales, and at what point did you feel the need for a sales hire? Manav Garg with Sudheer Koneru In 3 answers
6. 77 percent of Indian SaaS leaders name ramping critical talent as their biggest challenge, and the piece quantifies how much... SaaSBoomi Article · 9 min read · GTM India's Path to SaaS Leadership is Clear, but Challenges Remain SaaSBoomi In 3 answers
7. The operating cadence rather than the design theory: review quarterly, change annually, roll out in phases, and the line worth... Everstage Article · 12 min read · GTM 10 Sales Compensation Best Practices That Drive Results Visaka Jayaraman In 3 answers
8. A real career path told honestly, from sales rep to Salesforce admin to RevOps consultant, with the four skills that actually... RevOps Co-op Article · 8 min read · GTM Breaking into RevOps: Key Skills to Accelerate Your Career Path Eric Steeves In 3 answers
9. Written by an Indian B2B attribution company, this walks through single touch versus multi touch models and, more usefully,... Factors.ai Article · 16 min read · GTM Sales Attribution: The Complete Guide for B2B Marketers Vrushti Oza In 3 answers
10. Splits the RevOps hiring decision into three company phases and says plainly when to outsource instead of hiring. It is the... Stage 2 Capital Article · 9 min read · GTM RevOps: When, How, and Who to Hire Liz Christo In 3 answers
11. The full explanation of the operating rhythm Sacks ran at Yammer, with the audience Q and A that surfaces the edge cases. Use... SaaStr Article · 25 min read · GTM The Cadence: How to Turn Your SaaS Startup into an Army with David Sacks (Video + Transcript) David Sacks In 3 answers
12. The book that gave the discipline its vocabulary (category king, lightning strike, point of view). Read it as the ambitious end... HarperBusiness Book · 272 pages · GTM Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets Al Ramadan, Dave Peterson, Christopher Lochhead, Kevin Maney In 3 answers
13. Makes the distinction between competitors and competitive alternatives, and points out that the status quo wins roughly one... aprildunford.com Article · 8 min read · GTM Positioning and Competition April Dunford In 3 answers
14. Covers how the No Software logo and button became a repeated physical act rather than a tagline. The lesson is that a category... OpenView Article · 10 min read · GTM Marc Benioff on How and Why Salesforce.com Succeeded: My Favorite Plays Scott Maxwell In 3 answers
15. Includes the detail that matters most: a tweet from the creator of jQuery brought 10,000 beta users in three weeks. Developer... Accel India Insights (SeedToScale) Article · 22 min read · GTM Ritesh Arora of BrowserStack on thinking global and scaling up Anand Daniel In 3 answers
16. Dunford's rule that you build for the champion rather than for every persona in the account settles the buyer versus user... aprildunford.substack.com Article · 14 min read · GTM A Guide to Positioning with Multiple Products, Segments and Personas April Dunford In 3 answers
17. The cleanest statement of the boundary you are asking about: positioning is the input, and messaging, taglines and branding are... aprildunford.com Article · 10 min read · GTM An Introduction to Positioning April Dunford In 3 answers
18. Before you meter anything you have to pick what to meter. Sethi's frequency versus importance grid, worked through with... SeedToScale (Accel India) Article · 16 min read · GTM Value Metrics and Pricing Design for SaaS Companies Dr. Ajay Sethi In 3 answers
19. The India-specific detail on how PPF and NPS work: lock ins, returns, and the tax treatment, so you know what you are... ClearTax Article · Wealth PPF and NPS explained ClearTax In 3 answers
20. What a health policy actually covers and how to read one, so a founder can hold cover independent of the company rather than... ClearTax Article · Wealth Health insurance in India, explained ClearTax In 3 answers
21. The full menu of section 80C tax-saving options (PPF, ELSS, insurance, and more) under the old regime, in one place. ClearTax Article · Wealth Section 80C deductions ClearTax In 3 answers
22. The AI-engineering community's annotated read of the keynote. latent.space Article · How Founders Use AI Andrej Karpathy on Software 3.0 Latent Space (swyx) In 3 answers
23. The official guide to training an agent with rules and data access across your apps. zapier.com Guide · How Founders Use AI Zapier Agents: Combine AI agents with automation Zapier In 3 answers
24. The community's favourite structured n8n course, from a former Goldman BI analyst. classcentral.com Course · How Founders Use AI n8n Masterclass: Build AI Agents and Automate Workflows (Beginner to Pro) Nate Herk In 3 answers

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