Build pipeline

Outbound that works

Cold email, cold calls, LinkedIn, sequences and lists. How to start conversations with people who have never heard of you.

Level All Breaking into GTM Doing the work Leading a GTM team How the best do it
Market All India Global
Who's asking Everyone Founder doing GTM Founding AE SDR or BDR Growth and demand gen RevOps Sales leader

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I have never sent a cold email in my life. Where do I even start? Start with twenty companies, not two thousand. Pick people you can describe precisely (job title, company size, the specific problem you think they... Breaking into GTM 4 resources → I am a founder in India and my buyers are in the US. How do I get a stranger twelve time zones away to reply? Distance is not your problem, credibility is. A US buyer who has never heard of you needs a reason to believe you understand their world, so lead w... Breaking into GTM 4 resources → My cold calls die in the first ten seconds. What do I actually say when they pick up? Stop asking whether you caught them at a bad time, because it hands them an exit and Gong's data across hundreds of millions of calls shows it cuts... Doing the work 3 resources → How do I build a target list that is worth working instead of scraping ten thousand random companies? A list is a hypothesis about who has your problem badly enough to pay, so write the hypothesis down before you open any tool. Start from the accoun... Doing the work 4 resources → What are the best outbound teams doing in 2026 that the rest of us are not? They treat outbound as an engineering problem, not a headcount problem. The best teams have someone technical sitting inside GTM (the GTM engineer ... How the best do it 3 resources →
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