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44 resources from youtube.com we point founders to, and the questions each answers.
▶️ Video
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Free
Beginner
This is Figma's own beginner walkthrough of turning static screens into a clickable flow, which is exactly how you fake a working product without building anything. You link frames with triggers and actions, then hand someone a demo they can tap through as if it were real. It is enough to test whether people understand and want your flow before a single line of code.
On
youtube.com
by Figma
Every Figma prototype is just a trigger (a tap or click) connected to an action (jump to another frame), so a clickable demo is faster to make than it looks.
A tap-through prototype lets real users try your flow and react, which surfaces confusion early while changing anything still costs minutes, not weeks.
Watch on YouTube
youtube.com →
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Free
Beginner
Strategyzer's short animated walk through each box of the canvas and how the right side (customers and value) drives the left (resources and costs).
On
youtube.com
by Strategyzer
~2 min
Fill the customer side first; the cost side follows from it.
Watch it once before you sit down with a blank canvas.
Watch on YouTube
youtube.com →
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Free
Beginner
A 2026 screen-by-screen walkthrough of taking an app from build to App Store submission.
On
youtube.com
by Code with Beto
20 min
Follow along on your first submission.
Prepare screenshots before you start.
Watch on YouTube
youtube.com →
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Free
Beginner
A 2026 screen-by-screen walkthrough of Play Console setup, testing tracks and production release.
On
youtube.com
by Code with Beto
25 min
Watch the testing-track section before recruiting testers.
Follow along on your first release.
Watch on YouTube
youtube.com →
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Free
Beginner
A founder-focused walkthrough of planning a first PR campaign step by step.
On
youtube.com
by Visibility on Purpose
Video
Plan the story before contacting anyone.
Use it alongside YC's note on what counts as news.
Watch on YouTube
youtube.com →
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Free
Beginner
A ten-minute talk on landing the very first customers by reaching out directly, one person at a time.
On
youtube.com
by Alex Hormozi
10 min
Start with people who already know you.
Treat the first few customers as a sales exercise, not a marketing one.
Watch on YouTube
youtube.com →
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India
Free
Beginner
An Indian creator's guide for students on earning a first freelance income within a month.
On
youtube.com
by Ishan Sharma
12 min
Pick one skill you can sell now.
Set a first income target and work back from it.
Watch on YouTube
youtube.com →
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India
Free
Beginner
A Hindi walkthrough of YouTube search ranking for Indian creators, covering titles, descriptions and keyword research in Studio.
On
youtube.com
by Make Better Videos with Kunal
13 min
Useful if your audience searches in Hindi.
Follow it with your own channel's Research tab open.
Watch on YouTube
youtube.com →
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Free
Beginner
A screen-by-screen build of a YouTube ad campaign in Google Ads, from linking the channel to targeting and bidding.
On
youtube.com
by ZoCo Marketing
19 min
Link your YouTube channel to Google Ads first.
Follow along on a small daily budget.
Watch on YouTube
youtube.com →
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Free
Beginner
A designer shows the whole process of making a logo, from sketches and research to the final mark, in five minutes.
On
youtube.com
by Shantanu Kumar
5 min
Sketch many ideas on paper before opening any tool.
Test the logo in one colour and at a small size.
Watch on YouTube
youtube.com →
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Free
Beginner
A practitioner's screen-by-screen build of a first Google Ads Search campaign in the 2026 interface.
On
youtube.com
by Grow My Ads
Video
Follow along when building your first campaign.
Pause and copy the structure for your own ad groups.
Watch on YouTube
youtube.com →
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Free
Beginner
A screen-by-screen walkthrough of creating, verifying and filling in a Business Profile, useful to keep open while you set yours up.
On
youtube.com
by Santrel Media
16 min
Follow along screen by screen as you create the profile.
Fill in services, photos and hours before you ask anyone for a review.
Watch on YouTube
youtube.com →
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Free
Beginner
YouTube's own four-minute explainer of the 2027 YPP changes: new entry requirements, Shorts revenue, new incentive programs and how to accept the terms in Studio.
On
youtube.com
by YouTube Creators
4 min
Watch the entry requirements section before planning your channel's year.
Accept the new terms in Studio before the deadline.
Watch on YouTube
youtube.com →
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India
Free
Beginner
A Hindi step-by-step of opening an Amazon Associates India account and making your first links.
On
youtube.com
by Make Better Videos with Kunal
12 min
Follow along while you sign up.
Set up payment and tax details at the start.
Watch on YouTube
youtube.com →
🎧 Podcast
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India
Free
Beginner
Long conversations with Indian founders and investors about how they built their companies, from Neon Fund's Siddhartha Ahluwalia.
On
youtube.com
by Siddhartha Ahluwalia
Video podcast
Hear Indian founders on pricing, sales and fundraising in their own words.
Pick episodes in your sector.
Free.
Open
youtube.com →
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India
Free
Beginner
Indian business case studies explained on YouTube: how companies make money, why some fail, and what policy changes mean for business.
On
youtube.com
by Think School
YouTube channel
Useful for case studies of Indian companies.
Watch for business models, not as investment advice.
Free.
Open
youtube.com →
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India
Free
Beginner
Zoho's own walkthrough of setting up an Indian organisation, adding employees and salary structures, and running a pay run with statutory deductions. Watch it before signing up to see whether the free plan covers you.
On
youtube.com
by Zoho Payroll
25 min
Set up salary components and statutory settings once; every later pay run reuses them.
Employees get payslips and tax declarations through their own portal.
There is a Hindi version of the same demo on the channel.
Watch on YouTube
youtube.com →
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Free
Beginner
A US accountant compares ADP, Gusto and QuickBooks Payroll from the point of view of a small business owner. Read it as a US answer; prices have moved since it was made, so check the makers' pages.
On
youtube.com
by Sherman, My CPA Coach
12 min
Full-service payroll that files taxes for you matters more than the interface.
Pick the payroll that connects to the accounting software your accountant already uses.
Compare the per-employee fee, not just the base price.
Watch on YouTube
youtube.com →
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India
Free
Beginner
A short, recent walkthrough by a Zoho partner showing how Indian statutory deductions are switched on and calculated in a pay run, which is exactly what a first-time employer needs to see.
On
youtube.com
by Elite Tech Corp
9 min
Enable EPF, ESI and professional tax at the organisation level before adding salaries.
TDS on salary is computed from each employee's declared regime and investments.
Check one payslip by hand before the first full run.
Watch on YouTube
youtube.com →
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India
Free
Intermediate
Razorpay's session on what the Labour Codes in force from 21 November 2025 change in a salary structure, and how to reflect it in payroll. Long, but the clearest look at the wage-definition change from inside a payroll product.
On
youtube.com
by Razorpay
70 min
The new wage definition changes how PF and gratuity are calculated, so salary structures need a review.
Update templates once and every new employee inherits them.
Ask your payroll provider to show the change on a real payslip.
Watch on YouTube
youtube.com →
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India
Free
Beginner
A plain Hindi explainer of the 50% wage rule under the Labour Codes and what it does to take-home pay, PF and CTC, for founders who want the reasoning before touching salary structures.
On
youtube.com
by Labour Law Advisor
13 min
Allowances above half of CTC now count towards wages for PF and gratuity.
Take-home may fall while retirement contributions rise.
Restructure offer letters before the next appraisal cycle, not after.
Watch on YouTube
youtube.com →
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Free
Beginner
A short independent overview of HR software for small businesses from a review site, useful for a reader outside India deciding between all-in-one suites and simpler tools.
On
youtube.com
by Merchant Maverick
4 min
Small teams usually need records, leave and onboarding before performance reviews.
Check per-employee pricing at the headcount you expect next year.
Free tiers exist but limit users and features.
Watch on YouTube
youtube.com →
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India
Free
Beginner
An independent walkthrough of Keka's screens, from employee records to leave and payroll, so you can see what a full Indian HRMS looks like before booking a sales demo.
On
youtube.com
by BizGuide
9 min
Keka puts attendance, leave, payroll and performance on one employee record.
Employees use the mobile app for leave and attendance requests.
Book a demo only once you know which modules you need.
Watch on YouTube
youtube.com →
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Free
Beginner
An explainer of what an ATS does with an application, from parsing a CV to ranking and filtering, which also tells an employer how candidates experience the tool they pick.
On
youtube.com
by Jobscan
11 min
An ATS parses each CV into fields, so a messy job description gives messy matches.
Knockout questions save time but can screen out good candidates.
Write job posts with the exact skills you will search for.
Watch on YouTube
youtube.com →
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Free
Beginner
Zoho's short tour of posting a job, collecting applicants and moving them through stages, enough to judge whether the free plan covers a founder's first hires.
On
youtube.com
by Zoho Recruit
1 min
Post once and push the job to multiple boards.
Move candidates through stages on a pipeline view.
Hiring managers can review candidates without a paid seat in some setups.
Watch on YouTube
youtube.com →
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Free
Beginner
The maker's walkthrough of setting up a team, clock-in rules, locations and reports, which shows in eleven minutes whether the free plan fits.
On
youtube.com
by Jibble
11 min
Set work schedules and overtime rules before inviting the team.
Add locations to restrict where people can clock in.
Pull timesheet reports at month end for payroll.
Watch on YouTube
youtube.com →
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Free
Beginner
An independent walkthrough of setting up Zoho Expense: policies, categories, scanning a receipt and approving a report, so a founder can see the whole loop before inviting the team.
On
youtube.com
by Business Solution
15 min
Set expense categories and limits before anyone submits.
Scan a receipt from the phone and it fills the amount and merchant.
Route reports through an approver before reimbursement.
Watch on YouTube
youtube.com →
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Free
Beginner
YC's own channel: startup advice and founder stories, including the Startup School talks on ideas, launching and fundraising given by YC partners. The best free starting point for a first-time founder.
On
youtube.com
by Y Combinator
Channel
Start with the Startup School playlist, in order.
Watch the talk that matches your stage, not the newest one.
YC's advice is aimed at venture-backed startups; adjust if you are bootstrapping.
Open
youtube.com →
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Free
Beginner
Lenny Rachitsky's interviews with product leaders and growth experts, built to get concrete, tactical advice on building, launching and growing a product.
On
youtube.com
by Lenny's Podcast
Channel
Search the channel for your current problem: pricing, onboarding, hiring a PM.
Episodes are long; use the chapters.
Write down one tactic per episode and try it that week.
Open
youtube.com →
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Free
Beginner
The video edition of the Acquired podcast, which tells the full story of how the world's great companies were built, from first idea to today.
On
youtube.com
by Acquired
Channel
Pick a company in or near your industry.
Episodes run hours; listen in parts.
Note the few decisions each company got right early.
Open
youtube.com →
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Free
Beginner
Andreessen Horowitz's channel: weekly videos on technology trends and on building companies, from the firm's partners and the founders they back.
On
youtube.com
by a16z
Channel
Use it to see how a large VC firm thinks about markets.
Good for AI and infrastructure trends.
Treat it as an investor's view, not neutral analysis.
Open
youtube.com →
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Free
Beginner
Shaan Puri and Sam Parr, two founders who sold their companies, talking about business ideas, opportunities and investments. Good for spotting ideas and how small businesses make money.
On
youtube.com
by My First Million
Channel
Listen for the business model behind each idea.
Most ideas are niche businesses, not venture startups.
Keep a list of ideas that fit what you know.
Open
youtube.com →
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India
Free
Beginner
WTF is, the podcast series in which Zerodha co-founder and investor Nikhil Kamath holds long conversations with founders, investors and industry experts, often on Indian consumer markets and business.
On
youtube.com
by Nikhil Kamath (WTF is)
Channel
Pick episodes on your industry; each is a long single conversation.
Useful for how Indian markets and consumers are changing.
Treat guests' numbers as their own claims and check them.
Open
youtube.com →
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Free
Beginner
Clarity's own three-minute walkthrough of its heatmaps: click, scroll and area maps, and how to filter them to phone visitors.
On
youtube.com
by Microsoft Clarity
3 min
Filter heatmaps by device; most Indian traffic is on phones and behaves differently from desktop.
Scroll maps show how far down the page most people get, which tells you where to put the call to action.
Watch on YouTube
youtube.com →
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Free
Intermediate
An analytics consultant compares PostHog and Mixpanel feature by feature and price by price, and says which kind of team each one fits.
On
youtube.com
by Ruben Ugarte
29 min
Decide whether you want one tool for analytics, flags and replays, or the deepest funnel and retention reports.
Compare the two on your own expected event volume, not on list price.
Watch on YouTube
youtube.com →
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Free
Beginner
A 2026 walkthrough of building a first Data Studio report: connecting a source, adding charts and filters, and sharing it.
On
youtube.com
by Two Minute Reports
25 min
Start from a Google Sheet so the dashboard works before you connect anything else.
Add a date filter on the page so one report answers this week and last month.
Watch on YouTube
youtube.com →
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Free
Beginner
A hands-on review of Apple's budget MacBook Neo: what the A18 Pro chip and 8GB of memory handle well and where they run out.
On
youtube.com
by Marques Brownlee
13 min
Watch it before buying the Neo for coding or editing.
Judge it against your heaviest task, not your average one.
Watch on YouTube
youtube.com →
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Free
Beginner
Draw.io's own two-minute lesson on building a flowchart: shapes, connectors and labels.
On
youtube.com
by draw.io
2 min
Drag from a shape's arrow to add the next step already connected.
Use the flowchart shape library rather than drawing boxes by hand.
Watch on YouTube
youtube.com →
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Free
Beginner
A three-minute tour of Excalidraw for quick sketches and shared drawing.
On
youtube.com
by Lvl 99 TechSkillz
3 min
Use the library for ready-made shapes.
Share a live link to draw together on a call.
Watch on YouTube
youtube.com →
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Free
Beginner
A brand strategist compares Canva and Adobe Express in 2026 side by side: templates, AI tools, brand kits and price.
On
youtube.com
by Phil Pallen
15 min
Both do the everyday job; the difference is in AI tools and templates.
Pick the one your team will actually open every day.
Watch on YouTube
youtube.com →
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Free
Beginner
Affinity's own two-minute explanation of why the app became free after Canva bought it, and what stays paid.
On
youtube.com
by Affinity
2 min
The core app is free for individuals.
Some AI features tie to a Canva paid plan.
Watch on YouTube
youtube.com →
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Free
Beginner
A side-by-side comparison of eight video hosts, from YouTube and Vimeo to developer platforms, by player, price and control.
On
youtube.com
by Capture
13 min
YouTube's free hosting costs you control of the player.
Developer platforms are cheapest at scale but need someone to build with them.
Watch on YouTube
youtube.com →
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Free
Beginner
Descript's own full walkthrough of editing a podcast episode: importing, cutting by transcript, cleaning audio and exporting.
On
youtube.com
by Descript
66 min
Edit the transcript like a document and the audio follows.
Do the big structural cuts first, then the small ones.
Watch on YouTube
youtube.com →
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Free
Beginner
An audio producer shows the short chain of Audacity steps that makes a voice recording sound clean and even.
On
youtube.com
by Mike Russell
8 min
A short chain of effects is enough to make a voice recording sound clean and even.
Repeat the same steps on every episode so editing takes minutes, not hours.
Watch on YouTube
youtube.com →