Brand, Web & Presence
Naming your startup & domains
A name you can spell, say, and own.
What kinds of startup names exist and which type should I pick?
Names fall into buckets: descriptive (Dropbox), invented (Kodak), and evocative (Amazon). Descriptive is easiest to understand but hardest to trade...
How do I check if a name is legally free to use in India (trademark)?
Before you fall in love with a name, do a quick free knockout search on the Indian trademark registry (IP India public search) in your class, plus ...