Brand, Web & Presence
Naming your startup & domains
A name you can spell, say, and own.
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How do I come up with a good name for my startup?
Pick a name you can spell out loud once and have someone type correctly. Short, easy to say, and not a clever misspelling beats 'meaningful but con...
Do I really need a .com domain, or is .io / .co / .in fine?
For a serious brand, fight for the .com, it's still the default people type and trust. If the exact .com is taken or absurdly expensive, a modified...
How do I check if a name is legally free to use in India (trademark)?
Before you fall in love with a name, do a quick free knockout search on the Indian trademark registry (IP India public search) in your class, plus ...
How do famous startups actually get their names, any real examples?
Most iconic names started as jokes, placeholders, or happy accidents, not committee outputs, the product earned the name meaning. Look at how India...
Should I buy a premium domain or just use a cheaper workaround?
At pre-revenue, don't drop lakhs on a premium domain, a clean workaround domain (tryX, getX, X-hq) costs a few hundred rupees and you can upgrade l...
Will my English startup name work for customers across India who speak different languages?
If you're selling beyond metro English-first users, say the name aloud to Hindi, Tamil, Telugu, Bengali, and Marathi speakers and check it doesn't ...
How much should I actually spend on naming and domains as a bootstrapped founder?
Almost nothing on the name itself: you don't need an agency or a naming firm at the idea stage. Budget a few hundred to a couple thousand rupees a ...