5 resources from Growth Unhinged we point people to, and the questions each answers.
Why we picked it Shows the actual arithmetic of list building, cutting 66,000 companies down to 5,700 real targets, then tiering them by how much human effort each deserves. Also honest that signal-based plays alone are not enough, since most of your market shows no signal at any given moment.
From Growth Unhinged by Fivos Aresti long read
Open growthunhinged.com →Why we picked it Answers the two packaging questions that actually come up: when to bundle a new feature into a tier and when to sell it as an add-on, and how to give each tier a job. Short, and every principle is testable against your own pricing page.
From Growth Unhinged by Kyle Poyar 6 min read
Open growthunhinged.com →Why we picked it Survey data from 230 B2B software and AI companies, so you can see what your peers are actually charging rather than what conference talks claim. Notable findings: hybrid pricing is now dominant and AI products carry thinner margins than classic SaaS.
From Growth Unhinged by Kyle Poyar long read
Open growthunhinged.com →Why we picked it Shows how average contract value really grows as a company scales from seed to IPO, and makes the case that most of the gain comes from usage and packaging rather than straight price rises. Changes what you go and fix first.
From Growth Unhinged by Kyle Poyar short read
Open growthunhinged.com →Why we picked it Takes the three models most companies use (flat fee, feature tiers, per seat), names how each one fails, and gives specific repairs like price escalators, fair use policies and lite user seats. Diagnostic rather than inspirational.
From Growth Unhinged by Kyle Poyar short read
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