Pick your tools

Which software to run the business on, named, priced and current.

What founders use for pick your tools, ranked by how many answers lean on it.

  1. Google's own self-paced training for its tools, built by Google product experts: Google Ads and Google Analytics courses, and... skillshop.withgoogle.com Course Google Skillshop Google
  2. Meta's training for Facebook and Instagram marketing: free online courses, live webinars and videos, plus an... facebook.com Course Meta Blueprint Meta
  3. A free digital marketing course from HubSpot Academy: 10 lessons, 30 videos and 8 quizzes over 3 hr 24 min, ending in a... academy.hubspot.com Course · 3 hr 24 min HubSpot Academy: Digital Marketing Certification Course HubSpot Academy
  4. Google's structured certificate on Coursera, about 6 months at 10 hours a week, covering Google Ads, analytics, email, social... coursera.org Course · about 6 months Google Digital Marketing & E-commerce Professional Certificate (Coursera) Google on Coursera
  5. IIDE is an Indian digital marketing institute; its online course page lists live sessions, brand projects, 1-on-1 mentoring and... iide.co Course IIDE online digital marketing course IIDE
  6. HubSpot's free CRM, with no expiry: up to two users and 1,000 contacts, with marketing, sales and service hubs to upgrade into. hubspot.com Tool HubSpot free CRM HubSpot
  7. Typeform's own plans. Basic is 39 USD a month, or 28 USD billed yearly, for 100 responses a month; Plus is 79 USD (56 yearly)... typeform.com Tool Typeform pricing Typeform
  8. SurveyMonkey's pricing as shown in India, in rupees. Team Advantage is ₹1,550 per user a month billed yearly for three or more... surveymonkey.com Tool SurveyMonkey pricing (India) SurveyMonkey
  9. SurveySparrow's plans for chat-style surveys, NPS and CSAT. The forever free plan allows 75 responses a quarter, 3 active... surveysparrow.com Tool SurveySparrow pricing SurveySparrow
  10. Jotform's own plans. Starter is free with 5 active forms and 100 submissions a month and Jotform branding; Bronze is $39 a... jotform.com Tool Jotform pricing Jotform
  11. Zoho Forms' plans. The forever free plan gives 1 user, 3 forms and 500 submissions a month; Basic lifts that to unlimited forms... zoho.com Tool Zoho Forms pricing Zoho
  12. The WordPress form plugin's plans. There is a free Lite version; Basic is $49.50 a year at the introductory price ($99... wpforms.com Tool WPForms pricing WPForms
  13. Kahoot's plans for work and events. Kahoot! 360 Express is free for 15-minute sessions with up to 15 participants; Pro Start is... kahoot360.com Tool Kahoot! 360 pricing Kahoot!
  14. Mentimeter's plans for live polls and quizzes in a talk. There is a free plan; Basic is $11.99 per presenter a month and Pro... mentimeter.com Tool Mentimeter plans Mentimeter
  15. Quizizz is now Wayground, a platform teachers use to build quizzes, presentations and flashcards. It can generate a full... wayground.com Tool Wayground (formerly Quizizz) Wayground
  16. A free static QR code generator. Its codes are free for any use including commercial, do not expire, and can carry a logo... qrcode-monkey.com Tool QRCode Monkey QRCode Monkey
  17. Bitly's plans for short links and dynamic QR codes. Free (with ads) gives 2 QR codes a month; Core is $10 a month billed yearly... bitly.com Tool Bitly pricing Bitly
  18. WiseStamp's plans for managed email signatures. Pro+ is $9 a month billed yearly for individuals and micro-teams, adding up to... wisestamp.com Tool WiseStamp pricing WiseStamp
  19. Zoho Cliq's plans for team chat, from a free edition to Standard, Professional and Enterprise, the last two for at least 10 users. zoho.com Tool Zoho Cliq pricing Zoho
  20. Google's page for Chat, the team messaging app that comes with every Google Workspace plan alongside Gmail, Meet and Drive. workspace.google.com Tool Google Chat Google
  21. Zoho SalesIQ's plans for website chat. The free plan gives 3 operator licences and visitor insights for 10,000 visitors a... zoho.com Tool Zoho SalesIQ pricing Zoho
  22. Tidio's plans for live chat and its Lyro AI agent. Free is $0; Starter is $24.17 a month billed yearly for 100 billable... tidio.com Tool Tidio pricing Tidio
  23. Chatbase's plans for an AI agent trained on your own pages and documents. Hobby is $32 a month billed yearly for 700 message... chatbase.co Tool Chatbase pricing Chatbase
  24. Freshdesk's plans. Growth is $19 per agent a month billed yearly and includes the Freddy AI Agent with the first 500 sessions;... freshworks.com Tool Freshdesk pricing Freshworks

Show the next 24

The questions

Accounting, billing, payroll & HR software 23

Books, GST invoices, payroll and HR software for an Indian business.

Which accounting software should a small business use? 10 → Which payroll software should a small business use? 9 → How do I make an invoice for free, including a GST invoice? 6 → Which GST billing software should a small business in India use? 9 → Which business or corporate credit card is best in India? 8 → All 23 questions in Accounting, billing, payroll & HR software →
Marketing, email & social tools 13

Which tool to send email, schedule posts and find keywords, priced and current.

Which email marketing tool should a small business use, and which are free? 7 → Which keyword research tool is best, and which are free? 9 → Which digital marketing course is worth taking in India? 5 → Which QR code generator should a business use, and which are free? 5 → Which newsletter platform should I use? 7 → All 13 questions in Marketing, email & social tools →
Sales, CRM & support tools 6

The CRM, helpdesk, chat and booking tools a small team runs on.

Which software should a field service or contracting business use for jobs, quotes and scheduling? 4 → Which e-signature tool should I use to sign PDFs and contracts, free or paid? 6 → What are the best alternatives to Calendly, including free ones? 8 → Which appointment booking app should a small business use, such as a salon or clinic? 7 → Which AI chatbot should I add to my website? 7 → All 6 questions in Sales, CRM & support tools →
Website, ecommerce & product tools 9

Website builders, hosting, domains, forms and the tools behind a product.

Which website builder should a small business use, including free and AI ones? 8 → Which tool should I use for UI/UX design and prototyping? 9 → Which landing page builder should I use? 6 → Which web hosting should a small business use? 6 → Which domain registrar should I use? 5 → All 9 questions in Website, ecommerce & product tools →
Video, design & content tools 9

Editing video, designing graphics, recording and publishing.

Which video editing app should I use, on a phone or a laptop? 13 → Which graphic design tool should I use, including AI ones? 7 → Which logo maker is best, including free and AI ones? 9 → Where should I host videos for my website or online course? 8 → Which camera or phone should I use to shoot YouTube videos? 6 → All 9 questions in Video, design & content tools →
Team, productivity & everyday office tools 25

Notes, tasks, chat, calls, passwords and storage for a small team.

Which software does a small business actually need? 8 → Which note-taking app should I use? 10 → Which email signature generator should I use? 5 → Which mind mapping app should I use? 6 → Which time tracking software should a freelancer, consultant or small team use? 5 → All 25 questions in Team, productivity & everyday office tools →
eChai Partner Brands The partnership →