Pick your tools

Which software to run the business on, named, priced and current.

What founders use for pick your tools, ranked by how many answers lean on it.

  1. Video · Short tutorial (under 20 minutes) Figma Logo Design Tutorial for Beginners (Step-by-Step) TEDKSTUDIO
  2. Video How to Use PostHog: Step-by-Step Guide for Product Analytics & Session Replay PostHog
  3. Video · 25 min Zoho Payroll: full demo Zoho Payroll
  4. Video · 12 min The best payroll services for small business: ADP vs Gusto vs QuickBooks Sherman, My CPA Coach
  5. Video · 9 min Zoho Payroll walkthrough: EPF, ESI, PT and TDS automated Elite Tech Corp
  6. Video · 70 min India's new Labour Codes, part 2: setting up payroll on RazorpayX Payroll Razorpay
  7. Video · 13 min Labour Code 2025: how salary and CTC will be impacted (Hindi) Labour Law Advisor
  8. Video · 4 min The 5 best HR software options for small businesses Merchant Maverick
  9. Video · 9 min Keka newbie tutorial: HR payroll software demo and review BizGuide
  10. Video · 11 min Everything you need to know about applicant tracking systems Jobscan
  11. Video · 1 min Get started with Zoho Recruit Zoho Recruit
  12. Video · 11 min 100% free attendance tracking with Jibble: walkthrough Jibble
  13. Video · 15 min Zoho Expense demo and getting started Business Solution
  14. Video · 3 min How to Use Heatmaps in Microsoft Clarity Microsoft Clarity
  15. Video · 29 min PostHog vs Mixpanel: Stop Wasting Time (and Money) on The Wrong Tool Ruben Ugarte
  16. Video · 25 min Data Studio Tutorial 2026: From Beginner to Pro in 20 Mins Two Minute Reports
  17. Video · 13 min MacBook Neo Review: Better than you Think! Marques Brownlee
  18. Video · 2 min Build a flowchart (draw.io Beginner Academy) draw.io
  19. Video · 15 min Adobe Express vs Canva in 2026: Which One Should You Actually Use? Phil Pallen
  20. Video · 2 min How is Affinity now free? Affinity
  21. Video · 5 min How to Design a Logo, From Start to Finish Shantanu Kumar
  22. Video · 13 min I Compared The Top 8 Video Hosting Solutions Capture
  23. Video · 66 min How to Edit a Podcast From Start to Finish Descript
  24. Video · 8 min Audacity Podcast Tutorial: Quickly Edit a Podcast and Sound Great Mike Russell

The questions

Accounting, billing, payroll & HR software 23

Books, GST invoices, payroll and HR software for an Indian business.

Which accounting software should a small business use? 10 → Which payroll software should a small business use? 9 → How do I make an invoice for free, including a GST invoice? 6 → Which GST billing software should a small business in India use? 9 → Which business or corporate credit card is best in India? 8 → All 23 questions in Accounting, billing, payroll & HR software →
Marketing, email & social tools 13

Which tool to send email, schedule posts and find keywords, priced and current.

Which email marketing tool should a small business use, and which are free? 7 → Which keyword research tool is best, and which are free? 9 → Which digital marketing course is worth taking in India? 5 → Which QR code generator should a business use, and which are free? 5 → Which newsletter platform should I use? 7 → All 13 questions in Marketing, email & social tools →
Sales, CRM & support tools 6

The CRM, helpdesk, chat and booking tools a small team runs on.

Which software should a field service or contracting business use for jobs, quotes and scheduling? 4 → Which e-signature tool should I use to sign PDFs and contracts, free or paid? 6 → What are the best alternatives to Calendly, including free ones? 8 → Which appointment booking app should a small business use, such as a salon or clinic? 7 → Which AI chatbot should I add to my website? 7 → All 6 questions in Sales, CRM & support tools →
Website, ecommerce & product tools 9

Website builders, hosting, domains, forms and the tools behind a product.

Which website builder should a small business use, including free and AI ones? 8 → Which tool should I use for UI/UX design and prototyping? 9 → Which landing page builder should I use? 6 → Which web hosting should a small business use? 6 → Which domain registrar should I use? 5 → All 9 questions in Website, ecommerce & product tools →
Video, design & content tools 9

Editing video, designing graphics, recording and publishing.

Which video editing app should I use, on a phone or a laptop? 13 → Which graphic design tool should I use, including AI ones? 7 → Which logo maker is best, including free and AI ones? 9 → Where should I host videos for my website or online course? 8 → Which camera or phone should I use to shoot YouTube videos? 6 → All 9 questions in Video, design & content tools →
Team, productivity & everyday office tools 25

Notes, tasks, chat, calls, passwords and storage for a small team.

Which software does a small business actually need? 8 → Which note-taking app should I use? 10 → Which email signature generator should I use? 5 → Which mind mapping app should I use? 6 → Which time tracking software should a freelancer, consultant or small team use? 5 → All 25 questions in Team, productivity & everyday office tools →
eChai Partner Brands The partnership →