Pick your tools

Which software to run the business on, named, priced and current.

What founders use for pick your tools, ranked by how many answers lean on it.

  1. Product analytics with experiments, feature flags and session replay in one tool, with a free allowance that renews every month... posthog.com Tool · Pricing page PostHog pricing PostHog In 2 answers
  2. A simple email marketing tool with automations and landing pages. Free for up to 250 subscribers and 2,500 emails a month; paid... mailerlite.com Tool · Pricing page MailerLite pricing MailerLite In 2 answers
  3. Zoho's mail and office suite from an Indian company. The Forever Free plan hosts email on one domain for up to 5 users;... zoho.com Tool · Pricing page Zoho Workplace pricing (India) Zoho In 2 answers
  4. The government portal where goods movements above the threshold are documented with e-way bills and where transporters enrol... ewaybillgst.gov.in Tool · Official portal E-Way Bill System GST Network In 2 answers
  5. The WhatsApp Business app gives a business a profile with its details in one place, a way to show products and services, and... whatsappbusiness.com Tool · Product page WhatsApp Business app Meta In 2 answers
  6. Razorpay's payroll for Indian companies, which pays salaries and calculates, pays and files statutory compliance. Prime covers... razorpay.com Tool · Pricing page RazorpayX Payroll pricing Razorpay In 2 answers
  7. Zoho's email marketing tool, priced in rupees from India: a Forever Free plan for up to 2,000 contacts and 6,000 emails a... zoho.com Tool Zoho Campaigns pricing Zoho In 2 answers
  8. Mailchimp's plan page, shown in rupees in India: the Free plan is limited to 250 contacts, and Essentials, Standard and Premium... mailchimp.com Tool Mailchimp pricing Intuit Mailchimp In 2 answers
  9. Klaviyo's plan page: a free plan for 250 active profiles and 500 emails a month, with paid email plans priced by active... klaviyo.com Tool Klaviyo pricing Klaviyo In 2 answers
  10. Beehiiv's plan page: free up to 2,500 subscribers with unlimited sends, paid plans from $49 a month, a 0% take on paid... beehiiv.com Tool beehiiv pricing beehiiv In 2 answers
  11. Buffer's plan page: a Free plan connecting up to 3 channels with 10 scheduled posts per channel, Essentials at $5 a month per... buffer.com Tool Buffer pricing Buffer In 2 answers
  12. Meta's own tool for a business's Facebook Page and Instagram account in one place, where you can create or schedule posts,... facebook.com Tool Meta Business Suite Meta In 2 answers
  13. Google's web and app analytics, free of charge for small businesses: where visitors come from and which marketing brings sales. marketingplatform.google.com Tool Google Analytics Google In 2 answers
  14. Tally's own pricing page. The free plan gives unlimited forms and submissions within fair use, with conditional logic,... tally.so Tool Tally pricing Tally In 2 answers
  15. Google's page for Forms: surveys and quizzes with logic that shows questions based on earlier answers, automatic charts of... workspace.google.com Tool Google Forms Google In 2 answers
  16. Microsoft's free tool for online surveys, forms, polls and quizzes, the natural choice for a team on Outlook and Microsoft 365. forms.cloud.microsoft Tool Microsoft Forms Microsoft In 2 answers
  17. Interakt's rupee plans for WhatsApp Business messaging. Growth is ₹2,799 a month plus taxes with unlimited agents, a shared... interakt.shop Tool Interakt pricing Interakt In 2 answers
  18. Calendly's own plans. Free covers one event type and one calendar; Standard is $10 per seat a month billed yearly with... calendly.com Tool Calendly pricing Calendly In 2 answers
  19. Cal.com's plans. The individual plan is free forever with unlimited links and calendars and email and SMS notifications; Teams... cal.com Tool Cal.com pricing Cal.com In 2 answers
  20. Zoho Bookings is free for one user; Basic is US$6 per user a month billed yearly and Premium US$9. It takes payments and can... zoho.com Tool Zoho Bookings pricing Zoho In 2 answers
  21. Leegality's own pricing for its Indian document-signing platform: on the Basic plan, Aadhaar eSign costs ₹25 per signatory,... leegality.com Tool Leegality pricing Leegality In 2 answers
  22. Kajabi's own plans for an all-in-one creator business (site, courses, email, community): Basic is $143 a month billed annually... kajabi.com Tool Kajabi pricing Kajabi In 2 answers
  23. Intuit's US price list for QuickBooks Online, the default accounting software of US accountants. QuickBooks Free costs $0 for... quickbooks.intuit.com Tool · Pricing page QuickBooks Online pricing (US) Intuit In 2 answers
  24. Wave's own price page. Its Starter plan is free for unlimited estimates, invoices, bills and bookkeeping records, aimed at US... waveapps.com Tool · Pricing page Wave pricing Wave In 2 answers

Show the next 24

The questions

Accounting, billing, payroll & HR software 23

Books, GST invoices, payroll and HR software for an Indian business.

Which accounting software should a small business use? 10 → Which payroll software should a small business use? 9 → How do I make an invoice for free, including a GST invoice? 6 → Which GST billing software should a small business in India use? 9 → Which business or corporate credit card is best in India? 8 → All 23 questions in Accounting, billing, payroll & HR software →
Marketing, email & social tools 13

Which tool to send email, schedule posts and find keywords, priced and current.

Which email marketing tool should a small business use, and which are free? 7 → Which keyword research tool is best, and which are free? 9 → Which digital marketing course is worth taking in India? 5 → Which QR code generator should a business use, and which are free? 5 → Which newsletter platform should I use? 7 → All 13 questions in Marketing, email & social tools →
Sales, CRM & support tools 6

The CRM, helpdesk, chat and booking tools a small team runs on.

Which software should a field service or contracting business use for jobs, quotes and scheduling? 4 → Which e-signature tool should I use to sign PDFs and contracts, free or paid? 6 → What are the best alternatives to Calendly, including free ones? 8 → Which appointment booking app should a small business use, such as a salon or clinic? 7 → Which AI chatbot should I add to my website? 7 → All 6 questions in Sales, CRM & support tools →
Website, ecommerce & product tools 9

Website builders, hosting, domains, forms and the tools behind a product.

Which website builder should a small business use, including free and AI ones? 8 → Which tool should I use for UI/UX design and prototyping? 9 → Which landing page builder should I use? 6 → Which web hosting should a small business use? 6 → Which domain registrar should I use? 5 → All 9 questions in Website, ecommerce & product tools →
Video, design & content tools 9

Editing video, designing graphics, recording and publishing.

Which video editing app should I use, on a phone or a laptop? 13 → Which graphic design tool should I use, including AI ones? 7 → Which logo maker is best, including free and AI ones? 9 → Where should I host videos for my website or online course? 8 → Which camera or phone should I use to shoot YouTube videos? 6 → All 9 questions in Video, design & content tools →
Team, productivity & everyday office tools 25

Notes, tasks, chat, calls, passwords and storage for a small team.

Which software does a small business actually need? 8 → Which note-taking app should I use? 10 → Which email signature generator should I use? 5 → Which mind mapping app should I use? 6 → Which time tracking software should a freelancer, consultant or small team use? 5 → All 25 questions in Team, productivity & everyday office tools →
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