We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 13 cities confirmed, 691 founders registered. Any city that reaches 20 interested founders is on too. See your city
Understand your customers

Competitive & market research

Know the landscape better than the incumbents.

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What tools should I use to track competitors and market landscape? Start free and manual before you pay for anything: Google Alerts and their newsletter for moves, G2/Capterra reviews for weaknesses, Crunchbase for... Intermediate 2 resources → How do I position against a bigger, better-funded competitor? Don't fight them on their strengths, reframe the category so your strengths matter most. Anchor on the competitive alternatives your best customers... Advanced 2 resources → My market has one dominant player with 80% share. Is that a red flag or a sign the market is real? A single dominant player usually proves the market has money and demand, which is good, but it also means you can't win by being a slightly better ... Advanced 3 resources → When a big competitor announces they're building the exact feature I'm known for, what do I actually do? First, don't panic: a giant announcing a feature is not the same as shipping it well, and their version will be one checkbox in a bloated suite whi... Advanced 2 resources →
eChai Partner Brands The partnership →