Every resource founders actually use, in one library.

What founders use most, ranked by how many answers lean on it.

1. This is the actual GSTN checklist, a one-page table listing every document category, the exact file type and size limit (JPG or... GST Tutorial Portal (GSTN) Report · D2C Check-list of Documents Required For GST Registration Goods and Services Tax Network (GSTN) In 2 answers
2. This is the actual CBIC circular that tells GST officers exactly which documents they are and are not allowed to demand, so it... CBIC, Ministry of Finance, Government of India (via PIB) Report · D2C Instruction No. 03/2025-GST: Instructions for processing of applications for GST registration Shrunkhala Kangale, Deputy Secretary, CBIC In 2 answers
3. The contrarian case, worth reading precisely because it argues composition can protect early cash flow. Stress test our 'skip... TaxGuru Article · D2C GST Composition Scheme as a Growth Tool for B2C and D2C Startups TaxGuru In 2 answers
4. The longest running, most revised book in this category, useful for a founder who wants the full mental model of Meta... Entrepreneur Press Book · D2C Ultimate Guide to Facebook Advertising (4th edition) Perry Marshall, Bob Regnerus, Thomas Meloche In 2 answers
5. This is the source of truth Meta itself maintains, so when third-party tutorials disagree this is the page that settles it. Meta for Developers Article · D2C Conversions API: Get Started Meta for Developers In 2 answers
6. Razorpay processes payments for thousands of Indian D2C brands, and this piece gives category wise CAC benchmarks in rupees,... Razorpay Learn Article · D2C Customer Acquisition Cost: A D2C Guide to Profitability Razorpay Learn In 2 answers
7. A trade-press explainer of Meta's Andromeda delivery system, the actual AI engine behind why broad and Advantage+ now... Marketing Brew Newsletter · D2C How Meta's AI Push Is Changing Ad Creation Marketing Brew In 2 answers
8. Real spend data across 80,000 ads, not survey guesses, and it proves the exact point that 'what's good' depends on category. Billo Report · D2C What Is a Good ROAS for Ecommerce? Benchmarks for Facebook, TikTok & More Billo In 2 answers
9. Instead of theorising about PLG versus sales-led, it lays out what 30 real companies actually did, segment by segment. It is... Lenny's Newsletter Newsletter · ~15 min read · GTM GTM motions of 30 B2B SaaS companies Lenny Rachitsky In 2 answers
10. Draws the line between RevOps and SalesOps in terms of scope, metrics and tactics, which is the distinction people applying for... Clari Article · ~10 min read · GTM Revenue Operations vs. Sales Operations: A Complete Guide Clari In 2 answers
11. Zenoti and MindTickle founders on validating at home before expanding, and on finding a handful of customers willing to build... SeedToScale (Accel India) Article · ~12 min read · GTM Entering a New Market as a SaaS Business and Finding First Customers Ajay Sethi In 2 answers
12. Almost everything written about cold call openers is opinion. This is 90,380 recorded calls scored by whether a meeting got... Gong Labs Article · short read · GTM Proven cold call opening lines that work Chris Orlob In 2 answers
13. Shows the actual arithmetic of list building, cutting 66,000 companies down to 5,700 real targets, then tiering them by how... Growth Unhinged Newsletter · long read · GTM An outbound playbook for 2025 Fivos Aresti In 2 answers
14. The clearest definition yet of the role that is quietly reshaping outbound teams, with how Intercom, Canva, Notion and Ramp... Clay Article · long read · GTM GTM Engineering: What It Is, How It Works, and How to Hire Mishti Sharma and Varun Anand In 2 answers
15. A four phase model for handing off sales, with a clear warning that most of the damage comes from adding closers too early.... aprildunford.com Article · short read · GTM Evolving From Founder Selling To A Sales Team April Dunford In 2 answers
16. Survey data from 230 B2B software and AI companies, so you can see what your peers are actually charging rather than what... Growth Unhinged Report · long read · GTM The state of B2B monetization in 2026 Kyle Poyar In 2 answers
17. Shows how average contract value really grows as a company scales from seed to IPO, and makes the case that most of the gain... Growth Unhinged Newsletter · short read · GTM How to have 'the talk' with your customers Kyle Poyar In 2 answers
18. Maps tiers to how adoption actually spreads (casual user, professional, team, organisation) rather than to a feature matrix,... Andreessen Horowitz Article · long read · GTM Bottom Up Pricing & Packaging: Let the User Journey Be Your Guide Jennifer Li and Martin Casado In 2 answers
19. Starts from the fact that Indian B2B search volumes are many times smaller than US equivalents, which breaks the imported US... upGrowth Article · long read · GTM B2B SaaS SEO Playbook India 2026: From Rs 10Cr to Rs 100Cr ARR Amol Ghemud In 2 answers
20. A basic but honest ideation, creation, distribution loop written for Indian startups, from a team that grew signups month on... Razorpay Learn Article · short read · GTM Content Marketing for Startups in India, Building a Winning Strategy Saurin Parikh In 2 answers
21. The operational side of a price change: tiered rollouts, grandfathered rates, what to communicate and when, plus data showing... Chargebee Article · long read · GTM Navigating Monetization Strategies: How to Iterate Pricing While Keeping Your Customers Happy Kim Courvoisier In 2 answers
22. The index page for Accel India's five-part masterclass series with operators from Freshworks, Chargebee and CleverTap. Start... SeedToScale by Accel Article · short read · GTM SaaS Playbook: Learning from the Practitioners and Building a Community Rachit Parekh In 2 answers
23. A useful breakdown of the signals Postman used to decide a company was ready for a sales conversation, such as many developers... Reo.Dev Article · Long read · GTM Postman's Sales Playbook: Scaling Enterprise Sales Without Breaking PLG Reo.Dev In 2 answers
24. Datadog's own VP of Marketing describing the dual motion and, more usefully, saying you have to actively reach out to the... OpenView Article · Short read · GTM An Inside Look at How Datadog Reached $500M in ARR (and Counting) Kristin Hillery In 2 answers

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