Pick your tools

Which software to run the business on, named, priced and current.

What founders use for pick your tools, ranked by how many answers lean on it.

  1. A leading global course platform. The page lists Starter at $39 a month with a 7.5% transaction fee, Builder at $89 a month... teachable.com Tool Teachable pricing Teachable In 2 answers
  2. A course platform built for course businesses that want commerce tools from day one. The page lists Start at $109 a month or... thinkific.com Tool Thinkific pricing Thinkific In 2 answers
  3. Product analytics with experiments, feature flags and session replay in one tool, with a free allowance that renews every month... posthog.com Tool · Pricing page PostHog pricing PostHog In 2 answers
  4. A simple email marketing tool with automations and landing pages. Free for up to 250 subscribers and 2,500 emails a month; paid... mailerlite.com Tool · Pricing page MailerLite pricing MailerLite In 2 answers
  5. Zoho's mail and office suite from an Indian company. The Forever Free plan hosts email on one domain for up to 5 users;... zoho.com Tool · Pricing page Zoho Workplace pricing (India) Zoho In 2 answers
  6. The government portal where goods movements above the threshold are documented with e-way bills and where transporters enrol... ewaybillgst.gov.in Tool · Official portal E-Way Bill System GST Network In 2 answers
  7. Explains who must e-invoice: businesses with annual turnover above ₹5 crore since 1 August 2023, and the rule from 1 April 2025... cleartax.in Article · ~12 min read What is e-Invoicing Under GST? Applicability, Limit, Rules ClearTax In 2 answers
  8. The WhatsApp Business app gives a business a profile with its details in one place, a way to show products and services, and... whatsappbusiness.com Tool · Product page WhatsApp Business app Meta In 2 answers
  9. Razorpay's payroll for Indian companies, which pays salaries and calculates, pays and files statutory compliance. Prime covers... razorpay.com Tool · Pricing page RazorpayX Payroll pricing Razorpay In 2 answers
  10. Zoho's email marketing tool, priced in rupees from India: a Forever Free plan for up to 2,000 contacts and 6,000 emails a... zoho.com Tool Zoho Campaigns pricing Zoho In 2 answers
  11. Mailchimp's plan page, shown in rupees in India: the Free plan is limited to 250 contacts, and Essentials, Standard and Premium... mailchimp.com Tool Mailchimp pricing Intuit Mailchimp In 2 answers
  12. Klaviyo's plan page: a free plan for 250 active profiles and 500 emails a month, with paid email plans priced by active... klaviyo.com Tool Klaviyo pricing Klaviyo In 2 answers
  13. Beehiiv's plan page: free up to 2,500 subscribers with unlimited sends, paid plans from $49 a month, a 0% take on paid... beehiiv.com Tool beehiiv pricing beehiiv In 2 answers
  14. Buffer's plan page: a Free plan connecting up to 3 channels with 10 scheduled posts per channel, Essentials at $5 a month per... buffer.com Tool Buffer pricing Buffer In 2 answers
  15. Meta's own tool for a business's Facebook Page and Instagram account in one place, where you can create or schedule posts,... facebook.com Tool Meta Business Suite Meta In 2 answers
  16. Google's web and app analytics, free of charge for small businesses: where visitors come from and which marketing brings sales. marketingplatform.google.com Tool Google Analytics Google In 2 answers
  17. Tally's own pricing page. The free plan gives unlimited forms and submissions within fair use, with conditional logic,... tally.so Tool Tally pricing Tally In 2 answers
  18. Google's page for Forms: surveys and quizzes with logic that shows questions based on earlier answers, automatic charts of... workspace.google.com Tool Google Forms Google In 2 answers
  19. Microsoft's free tool for online surveys, forms, polls and quizzes, the natural choice for a team on Outlook and Microsoft 365. forms.cloud.microsoft Tool Microsoft Forms Microsoft In 2 answers
  20. Zapier's tested roundup from 15 September 2026: Google Forms as the 100% free pick, Jotform for templates, Typeform for... zapier.com Article · 20 min read The 11 best online form builder apps in 2026 Kiera Abbamonte, Zapier In 2 answers
  21. Interakt's rupee plans for WhatsApp Business messaging. Growth is ₹2,799 a month plus taxes with unlimited agents, a shared... interakt.shop Tool Interakt pricing Interakt In 2 answers
  22. Calendly's own plans. Free covers one event type and one calendar; Standard is $10 per seat a month billed yearly with... calendly.com Tool Calendly pricing Calendly In 2 answers
  23. Cal.com's plans. The individual plan is free forever with unlimited links and calendars and email and SMS notifications; Teams... cal.com Tool Cal.com pricing Cal.com In 2 answers
  24. Zoho Bookings is free for one user; Basic is US$6 per user a month billed yearly and Premium US$9. It takes payments and can... zoho.com Tool Zoho Bookings pricing Zoho In 2 answers

Show the next 24

The questions

Accounting, billing, payroll & HR software 23

Books, GST invoices, payroll and HR software for an Indian business.

Which accounting software should a small business use? 10 → Which payroll software should a small business use? 9 → How do I make an invoice for free, including a GST invoice? 6 → Which GST billing software should a small business in India use? 9 → Which business or corporate credit card is best in India? 8 → All 23 questions in Accounting, billing, payroll & HR software →
Marketing, email & social tools 13

Which tool to send email, schedule posts and find keywords, priced and current.

Which email marketing tool should a small business use, and which are free? 7 → Which keyword research tool is best, and which are free? 9 → Which digital marketing course is worth taking in India? 5 → Which QR code generator should a business use, and which are free? 5 → Which newsletter platform should I use? 7 → All 13 questions in Marketing, email & social tools →
Sales, CRM & support tools 6

The CRM, helpdesk, chat and booking tools a small team runs on.

Which software should a field service or contracting business use for jobs, quotes and scheduling? 4 → Which e-signature tool should I use to sign PDFs and contracts, free or paid? 6 → What are the best alternatives to Calendly, including free ones? 8 → Which appointment booking app should a small business use, such as a salon or clinic? 7 → Which AI chatbot should I add to my website? 7 → All 6 questions in Sales, CRM & support tools →
Website, ecommerce & product tools 9

Website builders, hosting, domains, forms and the tools behind a product.

Which website builder should a small business use, including free and AI ones? 8 → Which tool should I use for UI/UX design and prototyping? 9 → Which landing page builder should I use? 6 → Which web hosting should a small business use? 6 → Which domain registrar should I use? 5 → All 9 questions in Website, ecommerce & product tools →
Video, design & content tools 9

Editing video, designing graphics, recording and publishing.

Which video editing app should I use, on a phone or a laptop? 13 → Which graphic design tool should I use, including AI ones? 7 → Which logo maker is best, including free and AI ones? 9 → Where should I host videos for my website or online course? 8 → Which camera or phone should I use to shoot YouTube videos? 6 → All 9 questions in Video, design & content tools →
Team, productivity & everyday office tools 25

Notes, tasks, chat, calls, passwords and storage for a small team.

Which software does a small business actually need? 8 → Which note-taking app should I use? 10 → Which email signature generator should I use? 5 → Which mind mapping app should I use? 6 → Which time tracking software should a freelancer, consultant or small team use? 5 → All 25 questions in Team, productivity & everyday office tools →
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