Explore

Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. Video · 15 min · GTM Net Revenue Retention for SaaS: Key Metric or Disguise for Disappointing Performance? Brian DeChesare
  2. Podcast · 24 min · GTM Decoding Metrics For Early Stage Startups with Gaurav Ranjan VP Investments Prime Venture Partners Gaurav Ranjan
  3. Podcast · 30 min · GTM How to Scale Revenue With a "Land & Expand" Model (Eleanor Dorfman, ReTool) Eleanor Dorfman
  4. Video · 19 min · GTM How to REDUCE CHURN through CUSTOMER Exit INTERVIEWS Irit Eizips
  5. Video · 54 min · GTM SaaS Talks #32: Customer Success feat. Manan Shah, Recruiterflow & Varun Sharma, Enterpret Manan Shah and Varun Sharma
  6. Video · 75 min · GTM [WEBINAR] Reduce 7 Types of Churn in 90 days CustomerSuccessBox
  7. Video · 29 min · GTM Usage-Based Pricing: The Next Evolution in Software Pricing Traction
  8. Video · 59 min · GTM 2025 SaaS benchmarks on retention and AI: How does your company compare? ChurnZero
  9. Video · 50 min · GTM Fireside Chat: Product-Led Growth with Girish Mathrubootham, Founder & CEO - Freshworks Girish Mathrubootham
  10. Video · 30 min · GTM 12 Years of Enterprise Sales Learnings In 29 Minutes Jen Allen-Knuth
  11. Podcast · 40 min · GTM Overcoming Customer Indecision and Challenging Conventional Sales Wisdom with Matt Dixon April Dunford and Matt Dixon
  12. Podcast · 41 min · GTM Scaling From 0 to 120Cr+ Revenue Playbook For SaaS-Entrepreneurs in India Ft. Yamini Bhat, CEO-Vymo Yamini Bhat
  13. Video · 51 min · GTM Discovery Masterclass: Everything You Need to Run a Perfect Discovery Call 30 Minutes to President’s Club
  14. Video · 17 min · GTM Why SaaS founders must charge more: Patrick McKenzie, Stripe Patrick McKenzie
  15. Video · 26 min · GTM 5 Things You Need to Do to Create a Category (and What Makes Them Super Hard) with Gainsight Nick Mehta and Anthony Kennada
  16. Video · 30 min · GTM A Buyer-Centric Approach to Competitive Positioning April Dunford
  17. Video · 15 min · GTM How To Create LinkedIn Content That Drives B2B Sales Morgan J. Ingram
  18. Podcast · 41 min · GTM Don’t Market to the 5% of Buyers Who Are Ready to Buy Today with Jon Lombardo Jon Lombardo
  19. Video · 31 min · GTM 11 Years of B2B Content Strategy: What Works vs What's Just Noise | Vanhishikha Bhargava Vanhishikha Bhargava
  20. Video · 41 min · GTM Founder-Led Marketing Strategy: How to Scale Trust Without Becoming the Bottleneck Adam Holmgren
  21. Podcast · 35 min · GTM Girish Redekar: How to Leverage Security To Close Faster Enterprise Deals for Your SaaS Company #169 Girish Redekar
  22. Video · 61 min · GTM Usage Based Pricing Playbook for Fast Growth - Patrick Malatack, Kyle Poyar Patrick Malatack
  23. Podcast · 39 min · GTM Multi-Year Deals and the Illusion of Better Pricing | Russell Lester Russell Lester
  24. The India detail on NPS: the equity option, the tax benefits, and the withdrawal lock ins, so you know exactly what you are... ClearTax Article · Wealth NPS, the National Pension System explained ClearTax

Show the next 24

The hubs

Starting Up Find an idea, validate it, build, and land your first customers. 1046 questions GTM Go-to-market, from breaking in to how the best teams do it. 352 questions D2C Building a direct-to-consumer brand, India-first. 482 questions Wealth Paying yourself, ESOPs, secondaries, and de-risking founder wealth. 154 questions How Founders Use AI How founders actually put AI to work, mapped topic by topic. 278 questions Glossary Plain-language definitions of the startup and VC terms you'll hit. 390 terms
eChai Partner Brands The partnership →