Pick your tools

Which software to run the business on, named, priced and current.

What founders use for pick your tools, ranked by how many answers lean on it.

  1. Microsoft's India pricing for business plans, GST extra: Business Basic ₹170 a user a month paid yearly with web and mobile... microsoft.com Tool · Pricing page Compare Microsoft 365 business plans (India) Microsoft
  2. A July 2026 hands-on comparison of the two suites on pricing, apps, collaboration, AI, storage and admin, with who each suits. fitsmallbusiness.com Article · Comparison Google Workspace vs Microsoft 365: Which Is Better in 2026? Fit Small Business
  3. Microsoft's entry business plan: web and mobile Word, Excel and PowerPoint, email on your domain, cloud storage, Teams meetings... microsoft.com Tool · Product page Microsoft 365 Business Basic (India) Microsoft
  4. Riverside's plan page. Riverside records remote interviews in up to 4K video and audio from a browser, and has a free plan to... riverside.com Tool · Pricing page Riverside pricing Riverside
  5. Shopify's India price list for an online store. Basic is Rs 1,499 a month for a solo seller, with a 3-day free trial and then... shopify.com Tool · Pricing page Shopify pricing (India) Shopify
  6. Microsoft's own gallery of free invoice templates (sales, service, freelance and simple business invoices) that calculate... microsoft.com Template · Template gallery Free invoice templates in Excel Microsoft
  7. The government's Invoice Registration Portal, where businesses above the e-invoicing threshold report B2B invoices and get an... gst.gov.in Tool · Government portal e-Invoice System (Invoice Registration Portal) GSTN / NIC
  8. A plain guide to what a GST invoice must contain (invoice number and date, both GSTINs, place of supply, HSN or SAC code,... cleartax.in Article · ~15 min read GST Invoice: Format, Rules, Types and Mandatory Details ClearTax
  9. Linear's plans: Free for unlimited members with 2 teams and 250 issues, Basic at $10 per user a month and Business at $16 per... linear.app Tool · Pricing page Linear pricing Linear
  10. Where a registered employer logs in to file the monthly ECR, pay PF contributions and manage employees' UANs. epfindia.gov.in Tool · Government portal EPFO Employer Portal (Unified Portal) EPFO
  11. The official manual for filing ITR-4 on the e-filing portal with pre-filled data, including prerequisites like a PAN linked to... incometax.gov.in Article · Step-by-step manual File ITR-4 (Sugam) Online: User Manual Income Tax Department
  12. The portal where returns, audit reports and option forms are filed and verified; its notices carry the year's due-date... incometax.gov.in Tool Income Tax e-Filing portal Income Tax Department
  13. Google's own guide to the method it uses: ambitious objectives, key results graded on a 0 to 1.0 scale, a target of 0.6 to 0.7,... rework.withgoogle.com Article · Guide Set goals with OKRs (Google re:Work) Google re:Work
  14. A short definition of an OKR with worked examples of objectives and key results, from the Measure What Matters team. whatmatters.com Article · Article What is an OKR? Meaning, definition and examples What Matters
  15. A clear walk-through of David Allen's Getting Things Done method: capture everything in one trusted list, decide the next... todoist.com Article · Guide Getting Things Done (GTD): a step-by-step guide Todoist
  16. A comparison of free email marketing plans by a team that opens accounts and tests the tools, updated in October 2026. Useful... emailtooltester.com Article · 20 min read The Best Free Email Marketing Services (EmailTooltester) EmailTooltester
  17. A tested comparison of the tools people move to from Mailchimp, each with what it does better (MailerLite on price, Brevo on... emailtooltester.com Article · 25 min read Mailchimp Alternatives: Better and Cheaper Options (EmailTooltester) EmailTooltester
  18. Zapier's hands-on roundup of Mailchimp replacements by use case (creators, ecommerce, CRM, transactional email, solopreneurs),... zapier.com Article · 15 min read The best Mailchimp alternatives (Zapier) Zapier
  19. Substack's own explanation of its model: free to publish, and when you charge readers, writers keep 90% of revenue minus card... substack.com Tool Going paid on Substack Substack
  20. Ghost's managed hosting plans: a website plus newsletter with members and paid subscriptions, Starter at $15 a month billed... ghost.org Tool Ghost(Pro) pricing Ghost Foundation
  21. A tested comparison of newsletter platforms (beehiiv, Kit, Substack, Ghost and others) on growth tools and monetisation,... emailtooltester.com Article · 15 min read The Best Newsletter Platforms for Creators (EmailTooltester) EmailTooltester
  22. A head-to-head of the two most common choices for a new newsletter, on fees, discovery, design and ads, updated October 2026. emailtooltester.com Article · 12 min read Beehiiv vs Substack: Which is Best for Monetizing Your Newsletter? EmailTooltester
  23. Zapier's tested roundup of newsletter tools, updated February 2026, with a pick per use case. zapier.com Article · 15 min read The best email newsletter software (Zapier) Zapier
  24. Zoho's social media scheduler, priced in rupees from India: a Free plan, Standard at ₹600 a month billed yearly (₹900 monthly)... zoho.com Tool Zoho Social pricing Zoho

Show the next 24

The questions

Accounting, billing, payroll & HR software 23

Books, GST invoices, payroll and HR software for an Indian business.

Which accounting software should a small business use? 10 → Which payroll software should a small business use? 9 → How do I make an invoice for free, including a GST invoice? 6 → Which GST billing software should a small business in India use? 9 → Which business or corporate credit card is best in India? 8 → All 23 questions in Accounting, billing, payroll & HR software →
Marketing, email & social tools 13

Which tool to send email, schedule posts and find keywords, priced and current.

Which email marketing tool should a small business use, and which are free? 7 → Which keyword research tool is best, and which are free? 9 → Which digital marketing course is worth taking in India? 5 → Which QR code generator should a business use, and which are free? 5 → Which newsletter platform should I use? 7 → All 13 questions in Marketing, email & social tools →
Sales, CRM & support tools 6

The CRM, helpdesk, chat and booking tools a small team runs on.

Which software should a field service or contracting business use for jobs, quotes and scheduling? 4 → Which e-signature tool should I use to sign PDFs and contracts, free or paid? 6 → What are the best alternatives to Calendly, including free ones? 8 → Which appointment booking app should a small business use, such as a salon or clinic? 7 → Which AI chatbot should I add to my website? 7 → All 6 questions in Sales, CRM & support tools →
Website, ecommerce & product tools 9

Website builders, hosting, domains, forms and the tools behind a product.

Which website builder should a small business use, including free and AI ones? 8 → Which tool should I use for UI/UX design and prototyping? 9 → Which landing page builder should I use? 6 → Which web hosting should a small business use? 6 → Which domain registrar should I use? 5 → All 9 questions in Website, ecommerce & product tools →
Video, design & content tools 9

Editing video, designing graphics, recording and publishing.

Which video editing app should I use, on a phone or a laptop? 13 → Which graphic design tool should I use, including AI ones? 7 → Which logo maker is best, including free and AI ones? 9 → Where should I host videos for my website or online course? 8 → Which camera or phone should I use to shoot YouTube videos? 6 → All 9 questions in Video, design & content tools →
Team, productivity & everyday office tools 25

Notes, tasks, chat, calls, passwords and storage for a small team.

Which software does a small business actually need? 8 → Which note-taking app should I use? 10 → Which email signature generator should I use? 5 → Which mind mapping app should I use? 6 → Which time tracking software should a freelancer, consultant or small team use? 5 → All 25 questions in Team, productivity & everyday office tools →
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