Every resource founders actually use, in one library.

What founders use most, ranked by how many answers lean on it.

1. India's most-watched long-form business podcast, hosted by a founder who himself builds creator-led D2C brands (House of X),... Spotify Podcast · D2C Figuring Out with Raj Shamani, Founders, Brands & Business Raj Shamani
2. A practicing CA explaining GST and basic legal literacy for entrepreneurs in plain audio form, useful for the commute before... Apple Podcasts Podcast · D2C Tax Yatra Yashika Jain (Chartered Accountant)
3. A step by step walkthrough of the Meta ad strategy behind some of the largest DTC brands, from someone who has operated and... Splitbase Podcast · D2C A Facebook Ad Strategy Used to Grow the Biggest DTC Ecommerce Brands, Explained Step by Step (with Nik Sharma) Nik Sharma
4. A current, ecommerce specific conversation on how Meta's growing automation is changing what a media buyer actually spends... 7-Figures & Beyond Podcast, Stryde Podcast · D2C Ecommerce Meta Ads Trends & Insights For 2025 (Episode 53) 7-Figures & Beyond Podcast, Stryde
5. Foxwell's agency manages Meta spend for hundreds of DTC brands, and here he makes the counterintuitive case for compressing a... Cobble Hill Podcast · D2C What actually moves the needle on Meta right now, with Andrew Foxwell Andrew Foxwell
6. Two working media buyers walk through a real multi-million-dollar Advantage+ test built around a single broad campaign carrying... Perpetual Traffic Podcast · D2C Episode 705: Killer Meta Advantage+ Case Study: 1 Campaign, 1 Ad Set, 50 Ads Ralph Burns, John Moran
7. Taylor Holiday's team built a forecasting framework across 1,000-plus brands; this podcast is where they think out loud about... Common Thread Collective Podcast · D2C Ecommerce Playbook Podcast Common Thread Collective
8. Ralph Burns has run performance marketing at scale for over a decade, and this episode makes the case, with a real client story... Perpetual Traffic Podcast · D2C Episode 680 (Part 1): Why ROAS Sucks: The New Marketing Metric Everyone Should Use But Aren't Ralph Burns
9. A first-hand account of moving from product-led growth to enterprise sales and the pricing changes that made the revenue work,... Prime Venture Partners Podcast Podcast · podcast episode · GTM Why Private Equity Paid $8.4 BILLION for Smartsheet Prime Venture Partners with Praerit Garg
10. Vembu walks through the actual mechanics: the pivot after the dot com crash, ManageEngine turning profitable on Google ads, and... Mixergy Podcast · Full episode · GTM "The Smartest Unknown Indian Entrepreneur" Talks About How He Built Zoho Into A Bootstrapped Powerhouse, with Sridhar Vembu Andrew Warner with Sridhar Vembu
11. Has the diagnostic that is genuinely useful: if people cannot tell what you do, or you get compared to the wrong competitors,... Intercom Podcast · Full episode with transcript · GTM Ambient Strategy's April Dunford on what marketers get wrong about positioning Geoffrey Keating with April Dunford
12. Founder led selling with the receipts: 500 personalised cold emails in a month, a first customer signed before the product... SaaS Club Podcast · Full episode · GTM 3 Years of Zero Traction Then Finding Product-Market Fit (Whatfix, Khadim Batti) SaaS Club with Khadim Batti
13. The tactical half of her thinking: founding documents, operating principles, titles, and how to actually get a large team... Lenny's Podcast Podcast · Full episode with transcript · GTM Lessons from scaling Stripe | Claire Hughes Johnson (former COO of Stripe) Lenny Rachitsky with Claire Hughes Johnson
14. Zenoti's Sudheer Koneru and CleverTap's Anand Jain on customer acquisition and business model choices while building global... SeedToScale by Accel Podcast · 55 min listen · GTM Scaling your Startup Anand Daniel
15. Rare conversation that ties category creation directly to pricing power and to reading real product market fit signals in... a16z Podcast · 37 min · GTM a16z Podcast: Creating a Category, from Pricing to Positioning Martin Casado, Michel Feaster, Sonal Chokshi
16. Chargebee's Krish Subramanian and Accel's Shekhar Kirani on what the India cost and talent advantage really buys you when you... SeedToScale (Accel India) Podcast · 45 min listen · GTM Building SaaS Business Out of India for the Global Market Shekhar Kirani, Krish Subramanian and Anand Daniel
17. Twenty four minutes on what building an audience from India actually looked like: started in 2018 knowing nothing about... The Neon Show Podcast · 24 min listen · GTM Podcasting to Investing: breakdown of our journey Nansi Mishra and Siddhartha Ahluwalia
18. Two things you will not hear elsewhere: get pricing right before ten million dollars of revenue because after that even minor... Prime Venture Partners Podcast Podcast · 45 min listen · GTM Ashu Garg, General Partner Foundation Capital on Enterprise Software Mega Trends, GTM Strategy and Pricing as an Evolving Process Shripati Acharya
19. Kiran Darisi (Atomicwork) and Sreedhar Peddineni (GTMBuddy), both out of the Freshworks lineage, on why per seat pricing stops... The Neon Show Podcast · 80 min listen · GTM If Big AI Goes Everywhere, What's Left for B2B SaaS? 25 Years, 4 Startups, 3 Eras of SaaS Siddhartha Ahluwalia
20. The second S-curve is the part most retellings skip. Once existing WhatsApp resellers ran out, the pitch changed to starting a... The Neon Show Podcast · About 60 min · GTM Vidit Aatrey, Founder & CEO, Meesho Vidit Aatrey
21. The definitive first customers account: guest posts with publication specific beta invite codes, 4,000 dollars in month one,... The SaaS Podcast Podcast · About 49 min · GTM From Guest Blogging to $8M ARR with SaaS Content Marketing Paras Chopra
22. The richest India origin account of moving from founder led selling to a sales organisation, with the actual price ladder, the... The SaaS Podcast Podcast · About 54 min · GTM 7 Steps to SaaS Go-to-Market Fit After Product-Market Fit Khadim Batti
23. Batti on category creation and building a global go to market flywheel from Bengaluru while targeting US buyers from the very... Indian Silicon Valley with Jivraj Singh Sachar Podcast · 49 min · GTM E115 - Mastering Global GTM w/Whatfix's Khadim Batti Khadim Batti
24. The research that came before the product is quantified here: 80 plus customer interviews, more than 200 hours of recorded... The Founder Thesis Podcast Podcast · Long-form interview · GTM The Architect of Onboarding: Srikrishnan Ganesan and the Rise of Rocketlane Srikrishnan Ganesan

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