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Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. Podcast · 44 min · GTM #42 How to Build an Effective Sales Territory Plan - with Jeremy Donovan (Insight Partners) Jeremy Donovan
  2. Video · 22 min · GTM How to Double Your Magic Number and Increase Your Go-to-Market Efficiency with Sapphire Ventures SaaStr
  3. Podcast · 32 min · GTM Beat the Benchmark #1: How to Improve Rep Quota Attainment Guy Rubin and Adam Roberts
  4. Podcast · 37 min · GTM Incentives and Compensation in Product-Led Sales with AJ Bruno AJ Bruno
  5. Video · 55 min · GTM Fix the Foundation: Getting Your Data Ready for Territory Planning Matthew Volm, Kevin Davis and Jen Igartua
  6. Video · 57 min · GTM 56 Minutes of LinkedIn SOCIAL SELLING Secrets that Actually Work lemlist
  7. Podcast · 36 min · GTM How Multithreading Closes More Enterprise Deals | iQ² Ep. 1 Rachit Kataria and Nabeel Ahmed
  8. Podcast · 11 min · GTM The AI SDR Is Overhyped - Here's What Actually Works | Cold To Close Episode 4 Smartlead
  9. Video · 43 min · GTM Matzen Shirley: LinkedIn Signal-based Outbound Matzen Shirley
  10. Freshworks' growth chief and an event operator split events into demand generation against brand building, which is precisely... BTS Marketing, SaaSBoomi Podcast · GTM The art of event marketing with Arun Pattabhiraman and Noel Wax Arun Pattabhiraman and Noel Wax
  11. Video · 58 min · GTM Community as a Business Value | David Spinks, Co-Founder of CMX David Spinks
  12. Video · 15 min · GTM The Top 10 Mistakes Folks Make Hiring Their First Sales Team Jason Lemkin
  13. Podcast · 86 min · GTM What world-class GTM looks like in 2026 | Jeanne DeWitt Grosser (Vercel, Stripe, Google) Jeanne DeWitt Grosser
  14. Video · 11 min · GTM The 6 Sales Positions in B2B & Tech Sales Sales Feed
  15. Video · 16 min · GTM How I Promoted from SDR to Enterprise AE (and Why Most Won't) Tech Sales With Higher Levels
  16. Podcast · 42 min · GTM GTM 147: RevOps Is a Hidden Growth Engine with Navin Persaud, VP of RevOps at 1Password Navin Persaud
  17. Podcast · 67 min · GTM Why 70% of Your Pipeline is Outside Your ICP with Dan Sperring Dan Sperring
  18. Video · 40 min · GTM Masterclass #7: Lessons from Myntra on how to build a long-lasting marketplace Mukesh Bansal
  19. Podcast · 46 min · GTM How to Run B2B GTM When Your Buyer Asks ChatGPT First Alon Waks
  20. Video · 14 min · GTM What is Sales Engineering? (EVERYTHING you need to know) Tech Sales With Higher Levels
  21. Video · 39 min · GTM Should You Work at a Small Startup or Large Tech Sales Company? Tech Sales With Higher Levels
  22. Video · 10 min · GTM Why every tech company is hiring for this job right now Clay Originals
  23. Video · 40 min · GTM SVPG Partner Martina Lauchengco: Product Marketing Advice from her Book LOVED at Lean Product Meetup Martina Lauchengco
  24. Podcast · 27 min · GTM How to Use Intent-Based Selling for Huge Sales Development Success (Florin Tatulea, Common Room) Florin Tatulea

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The hubs

Starting Up Find an idea, validate it, build, and land your first customers. 1046 questions GTM Go-to-market, from breaking in to how the best teams do it. 352 questions D2C Building a direct-to-consumer brand, India-first. 482 questions Wealth Paying yourself, ESOPs, secondaries, and de-risking founder wealth. 154 questions How Founders Use AI How founders actually put AI to work, mapped topic by topic. 278 questions Glossary Plain-language definitions of the startup and VC terms you'll hit. 390 terms
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