7 resources from SaaStr we point people to, and the questions each answers.
Why we picked it Short and blunt: about two thirds of founders step out of sales when the VP starts, and it fails almost every time. Read it before you make the hire, not after the first bad quarter.
From SaaStr by Jason Lemkin ~6 min read
Open saastr.com →Why we picked it A concrete checklist for the first closer hire: close 10 to 20 yourself first, hire scrappy over pedigreed, and expect a deal within one sales cycle. The 'would you buy from this person' test is the one most founders skip.
From SaaStr by Jason Lemkin ~6 min read
Open saastr.com →Why we picked it Five GTM bets from an Indian founder who reached $600M+ ARR, including spending $45k early to find which inbound channel would scale and later layering field sales on top. The clearest India-origin example of doing global inbound well.
From SaaStr by Girish Mathrubootham ~10 min read
Open saastr.com →Why we picked it The mistake is not the hire, it is stepping out of sales afterwards, which Lemkin reckons about two thirds of founders do and which backfires almost every time. Six specific reasons your presence still matters, plus where to redirect your hours instead.
From SaaStr by Jason Lemkin short read
Open saastr.com →Why we picked it The pragmatic case for pricing so discounts are survivable instead of pretending you will hold the line: mark up by around 20 percent, automate the small predictable discounts, and model the procurement discount into big deals before they arrive.
From SaaStr by Jason Lemkin short read
Open saastr.com →Why we picked it This is Girish naming the actual bets in order, including betting on inbound while going global and only later overlaying a field motion. It is the clearest public account of the Chennai to global sequencing.
From SaaStr by Girish Mathrubootham Long read
Open saastr.com →Why we picked it The reasoning is better than the headline: with one rep you cannot tell whether success or failure came from the person or the process. Lemkin's own two reps sold in opposite styles and that contrast surfaced new segments.
From SaaStr by Jason Lemkin Short read
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